Senior Living Marketing Director & Onboarding Lead

Glen Park Senior Living; California; On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Competitive salary

Health, dental, and vision insurance

Retirement savings plan

Paid time off

Opportunities for career growth

Job summary

Glen Park Senior Living in Ojai, CA is seeking a Marketing Director/ Retirement Counselor to drive occupancy and lead generation. You will assist with resident onboarding and represent the community to families and prospective residents.

The role emphasizes following up on leads, presenting benefits, coordinating events, and maintaining strong relationships with families while supporting admissions and front-office tasks.

Qualifications

• Professional image in dress, behavior and speech.
• Experience with older adults is preferred.
• 60 college or continuing education units required.
• First aid and CPR training preferred.
• Willingness to relocate and travel as needed.

Responsibilities

• Achieve maximum occupancy levels and meet monthly benchmarks.
• Follow up with leads and develop resources using CRM software.
• Present community benefits effectively.
• Understand customer needs and wants.
• Conduct morning rounds to ensure tours ready.
• Follow up on all leads, tours, reservations, inquiries.

Skills

Excellent communication skills

Experience with older adults

CRM software experience

Flexibility to relocate and travel

Compassionate and uplifting demeanor

Education

60 college units

Tools

CRM software

Job description

Glen Park Senior Living in Ojai, CA is seeking a Marketing Director/ Retirement Counselor to drive occupancy and lead generation. You will assist with resident onboarding and represent the community to families and prospective residents.

The role emphasizes following up on leads, presenting benefits, coordinating events, and maintaining strong relationships with families while supporting admissions and front-office tasks.