Senior Living Admissions & Outreach Coordinator

Care Initiatives; Avoca (IA); On-site; USD 42,000 - 60,000; Full time

Benefits offered by this job

Competitive pay

Comprehensive benefits

Referral bonus program

Tuition reimbursement

Digital wallet access

Job summary

Care Initiatives in Avoca, IA, seeks a Program Coordinator to drive census growth and manage sales-related outreach for our assisted living communities. You’ll lead tours, track leads, and coordinate move-ins to support occupancy goals.

You’ll build referrals with hospitals and local partners, engage residents with programming, and ensure regulatory compliance. This role emphasizes empathy, clear communication, and professionalism in a community-focused environment.

Qualifications

• Experience in assisted living, healthcare sales, admissions, or census development.
• Ability to conduct tours and follow up on leads.
• Strong communication and organizational skills.
• Knowledge of assisted living regulations and resident care standards.
• Commitment to serving residents and families with empathy and integrity.

Responsibilities

• Census Growth & Sales Support: conduct tours for prospective residents and families.
• Manage and track leads, inquiries, and tour follow-ups promptly.
• Maintain communication with prospects via calls, emails, and in-person meetings.
• Support move-in coordination for new residents.
• Collaborate with leadership to meet occupancy and census goals.
• Referral & Community Outreach: build relationships with hospitals and community partners.
• Represent Avoca Lodge in a professional and welcoming manner.
• Assisted Living Operations: support resident engagement and quality of life.
• Ensure compliance with assisted living regulations and standards.
• Serve as a point of contact for residents and families.

Skills

Tour coordination

Lead follow‑up

Communication skills

Regulatory knowledge

Empathy

Job description

Care Initiatives in Avoca, IA, seeks a Program Coordinator to drive census growth and manage sales-related outreach for our assisted living communities. You’ll lead tours, track leads, and coordinate move-ins to support occupancy goals.

You’ll build referrals with hospitals and local partners, engage residents with programming, and ensure regulatory compliance. This role emphasizes empathy, clear communication, and professionalism in a community-focused environment.