Senior Living Admissions & Marketing Liaison

The W Group Mgmt; New York (NY); Presencial; USD 65 000 - 90 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health, Dental, and Vision insurance

Paid Time Off, Sick Time, and Holidays

Mileage reimbursement program

Retirement investment benefit

Uncapped incentive bonus program

Resumo da oferta

The W Group is seeking an Admissions Liaison — Marketing and Business Development Professional to lead outreach, referral development, and admissions across multiple Assisted Living facilities in New York. The role focuses on census growth, community partnerships, and strategic marketing alignment with occupancy goals.

The ideal candidate has marketing or admissions experience in senior care, strong relationship-building skills, and a passion for improving seniors’ lives.

Qualificações

• Minimum two years of marketing or admissions experience within the Assisted Living or senior care industry.
• Proven census-building track record.
• Experience covering multiple locations or a broader territory preferred.
• Working knowledge of Medicaid and Social Security benefits.
• Strong business acumen and presentation skills.
• Excellent interpersonal skills, with ability to build relationships with employees, clients, families, and affiliates.
• Valid driver's license and reliable transportation for travel between facilities and outreach.

Responsabilidades

• Develop and maintain referral relationships with hospitals, physicians, social workers, and community organizations across assigned facilities and boroughs.
• Conduct facility tours and manage the admissions process from initial inquiry through move-in.
• Build and execute outreach strategies to support census growth at each assigned facility.
• Represent the facility at community events, health fairs, and networking functions throughout the territory.
• Track leads, referrals, and conversion metrics to inform marketing strategy.
• Collaborate with facility leadership to align marketing efforts with occupancy goals.
• Travel regularly between assigned facilities to maintain a consistent on-site presence.

Conhecimentos

Marketing

Admissions

Census growth

Territory management

Medicaid knowledge

Interpersonal skills

Presentation skills

Driver's license

Descrição da oferta de emprego

The W Group is seeking an Admissions Liaison — Marketing and Business Development Professional to lead outreach, referral development, and admissions across multiple Assisted Living facilities in New York. The role focuses on census growth, community partnerships, and strategic marketing alignment with occupancy goals.

The ideal candidate has marketing or admissions experience in senior care, strong relationship-building skills, and a passion for improving seniors’ lives.