Senior Live Event Producer & Experience Lead

Innovate Marketing Group; Pasadena (CA); On-site; USD 70,000 - 110,000; Full time

Job summary

Innovate Marketing Group in Pasadena, CA seeks an accountable, dynamic Event Manager who loves planning, production, experiential marketing, and design. You will lead complex projects from concept through onsite execution and post-event wrap, translating client objectives into detailed plans, timelines, and budgets.

You will manage multiple client projects, lead internal teams and vendors, and ensure exceptional service, creative execution, and profitability across events and activations.

Qualifications

• Minimum 5 years of professional event management, experiential marketing, or event production experience.

Responsibilities

• Manage accounts and serve as a primary day-to-day client contact, with responsibility for client retention and account growth.
• Lead end-to-end planning and production of events and experiential activations, from kickoff and concept development through onsite execution, load-out, reconciliation, and post-event wrap.
• Plan and lead creator events, conferences, galas, corporate and nonprofit events, holiday parties, experiential programs, brand activations, grand openings, launches, and other live experiences.
• Translate client objectives and creative concepts into detailed production plans, timelines, budgets, scopes, and execution strategies.
• Lead client and internal production meetings, vendor calls, site visits, walkthroughs, rehearsals, and pre-event briefings.
• Create and maintain production schedules, project timelines, run of show documents, staffing plans, load-in/load-out schedules, and onsite production plans.
• Develop and manage accurate event budgets, agency hours, expenses, vendor costs, change orders, and post-event reconciliation while protecting approved budgets and margin targets.
• Identify potential budget overruns and scope changes early and obtain appropriate approvals before additional costs are committed.
• Source, negotiate, contract, and manage venues and vendors, including scenic/fabrication, AV, lighting, catering, rentals, entertainment, staffing, transportation, security, printing, florals, and specialty vendors.
• Manage event logistics including permits, insurance/COIs, shipping, freight, deliveries, storage, venue requirements, transportation, security, installation, strike, and load-out.
• Collaborate with creative/design teams and review floor plans, renderings, signage, branded collateral, and production specifications for accuracy, feasibility, and brand alignment.
• Lead onsite execution, directing staff, vendors, and production teams while troubleshooting challenges in real time.
• Develop contingency plans for weather, vendor issues, venue restrictions, production delays, guest flow, and other event-day risks.
• Determine staffing needs, delegate responsibilities, conduct team briefings, and supervise staff and vendors.
• Plan local and national events and travel as needed for site visits, rehearsals, installations, and event execution.
• Conduct post-event debriefs and prepare event recaps, budget reconciliations, client follow-ups, key learnings, and recommendations.
• Continuously improve production processes, templates, workflows, and vendor management.
• Develop strong vendor partnerships and identify opportunities to grow existing client accounts.
• Support new business through strategic outreach, proposals, event concepts, and lead-generation opportunities.

Job description

Innovate Marketing Group in Pasadena, CA seeks an accountable, dynamic Event Manager who loves planning, production, experiential marketing, and design. You will lead complex projects from concept through onsite execution and post-event wrap, translating client objectives into detailed plans, timelines, and budgets.

You will manage multiple client projects, lead internal teams and vendors, and ensure exceptional service, creative execution, and profitability across events and activations.