Senior Lifecycle Marketing Manager - Remote (B2B SaaS)

ChowNow; United States; Remote; USD 130,000 - 170,000; Full time

Benefits offered by this job

Base Salary: $130,000 - $170,000

Unlimited Paid Vacation

401(k) Matching

Employee Stock Incentive Plan

Mental Health Coverage

Job summary

A leading food technology company is seeking a Senior Manager, Lifecycle Marketing to drive B2B lifecycle performance and revenue outcomes. This remote position involves owning the lifecycle strategy and managing a team, with a focus on nurturing restaurant partners. The ideal candidate will have 6-8+ years of experience in B2B marketing, strong analytical skills, and proven success in driving revenue. Competitive salary and generous benefits included, along with a collaborative company culture.

Qualifications

• 6–8+ years experience in B2B lifecycle or retention marketing, preferably in SaaS.
• Proven results in influencing pipeline conversion and revenue.
• Strong analytical mindset with hands-on expertise in relevant tools.

Responsibilities

• Own B2B lifecycle strategy and roadmap for nurture and retention.
• Build and optimize multi-stage nurture programs.
• Drive revenue growth through lifecycle programs.

Skills

B2B lifecycle marketing

Email marketing

Analytics and experimentation

People management

Cross-functional collaboration

Tools

Marketo

Salesforce

Iterable/ActiveCampaign

Job description

A leading food technology company is seeking a Senior Manager, Lifecycle Marketing to drive B2B lifecycle performance and revenue outcomes. This remote position involves owning the lifecycle strategy and managing a team, with a focus on nurturing restaurant partners. The ideal candidate will have 6-8+ years of experience in B2B marketing, strong analytical skills, and proven success in driving revenue. Competitive salary and generous benefits included, along with a collaborative company culture.