Senior Lifecycle Growth Marketing Lead

gamma.app; San Francisco (CA); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Creative work environment

Flexible working arrangements

Job summary

A leading communication tool firm in San Francisco seeks a Senior Lifecycle Marketing Manager to enhance user engagement and optimize marketing campaigns. The role involves designing lifecycle marketing strategies, managing A/B tests, and working closely with product and marketing teams. Ideal candidates should have experience with customer.io, possess strong data analysis skills, and be adept at executing multi-channel campaigns. Join a quirky and innovative team committed to transforming modern communication through creative AI solutions.

Qualifications

• 5–8 years of marketing experience with 3+ years building email campaigns and automation flows.
• Deep knowledge of customer.io and managing lifecycle campaigns.
• Ability to design and analyze A/B tests.

Responsibilities

• Design and execute lifecycle marketing campaigns across various channels.
• Optimize onboarding completion and drive user engagement.
• Partner with cross-functional teams to improve user experience.

Skills

Email campaign management

A/B testing

Customer.io expertise

Data analysis

Global marketing experience

Excellent writing skills

Tools

customer.io

Analytics tools

Job description

A leading communication tool firm in San Francisco seeks a Senior Lifecycle Marketing Manager to enhance user engagement and optimize marketing campaigns. The role involves designing lifecycle marketing strategies, managing A/B tests, and working closely with product and marketing teams. Ideal candidates should have experience with customer.io, possess strong data analysis skills, and be adept at executing multi-channel campaigns. Join a quirky and innovative team committed to transforming modern communication through creative AI solutions.