Senior Lifecycle Marketing Manager - Global, Multi-Channel

Gamma; San Francisco (CA); On-site; USD 150,000 - 195,000; Full time

Job summary

A dynamic marketing technology company in San Francisco is seeking a Senior Lifecycle Marketing Manager. This role involves designing and optimizing lifecycle campaigns across multiple channels to enhance user engagement and drive conversions. Candidates should have 5–8 years in marketing, particularly with email campaigns and automation flows. Compensation ranges from $150K to $195K with benefits and equity. Work environment is office-based 4–5 days per week, fostering collaboration and creativity among team members.

Qualifications

• 5–8 years of marketing experience, with 3+ years focused on lifecycle marketing.
• Expertise in Customer.io and experience managing complex campaigns.
• Fluency in B2C and B2B marketing for international user bases.

Responsibilities

• Design and execute lifecycle marketing campaigns via email, in-app, and push notifications.
• Optimize onboarding and conversion processes to increase user activation rates.
• Run A/B tests to analyze performance and inform future strategy.

Skills

Email campaign building

Lifecycle marketing automation

Data analysis

A/B testing

B2C and B2B marketing

Customer.io expertise

Job description

A dynamic marketing technology company in San Francisco is seeking a Senior Lifecycle Marketing Manager. This role involves designing and optimizing lifecycle campaigns across multiple channels to enhance user engagement and drive conversions. Candidates should have 5–8 years in marketing, particularly with email campaigns and automation flows. Compensation ranges from $150K to $195K with benefits and equity. Work environment is office-based 4–5 days per week, fostering collaboration and creativity among team members.