Senior IT CRM & Commercial Enablement Leader

Starkey Laboratories; Eden Prairie (MN); On-site; USD 180,000 - 246,000; Full time

Job summary

Starkey Laboratories in Eden Prairie, MN, seeks a Senior Director IT – CRM & Commercial Enablement to lead enterprise CRM strategy across B2B and B2C, partnering with executives to deliver scalable, data-driven solutions that boost customer engagement and revenue.

The role requires 10+ years tech leadership with CRM platforms (Salesforce Health Cloud, Dynamics 365), strong governance, and ability to translate business goals into technology investments while ensuring secure, compliant operations.

Qualifications

• 10+ years in technology leadership with CRM/commercial enablement
• Hands-on Salesforce Health Cloud and Microsoft Dynamics 365 experience
• Proven ability translating business goals into scalable IT solutions

Responsibilities

• Define and lead the enterprise vision, roadmap, and governance for CRM and connected platforms across the company.
• Ensure CRM capabilities effectively support sales execution, account management, opportunity lifecycle management, and customer data consistency across channels.
• Ensure the smooth and continuous operation and support of CRM technologies.
• Drive adoption, data quality, and continuous improvement across commercial teams.
• Align CRM capabilities with evolving sales models, customer engagement strategies, and growth priorities across both B2B and B2C operations.
• Perform other duties/responsibilities as assigned
• Provide strategic technology leadership for CRM and customer engagement capabilities supporting B2C businesses and subsidiary operations.
• Translate commercial strategy into technology investments, execution plans, and measurable business outcomes.
• Oversee CRM-enabled customer support capabilities, including case management, service workflows, and visibility into customer history across Sales and Support.

Skills

CRM leadership

Stakeholder management

Strategic planning

Change management

Education

Bachelor’s degree or equivalent experience

Tools

Salesforce Health Cloud

Microsoft Dynamics CRM

Power BI

Microsoft Copilot

Job description

Starkey Laboratories in Eden Prairie, MN, seeks a Senior Director IT – CRM & Commercial Enablement to lead enterprise CRM strategy across B2B and B2C, partnering with executives to deliver scalable, data-driven solutions that boost customer engagement and revenue.

The role requires 10+ years tech leadership with CRM platforms (Salesforce Health Cloud, Dynamics 365), strong governance, and ability to translate business goals into technology investments while ensuring secure, compliant operations.