Senior Influencer Strategy Lead, Corporate Affairs

Amgen

Thousand Oaks (CA)

Hybrid

USD 132,000 - 178,000

Full time

14 days+

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Benefits offered by this job

Retirement and Savings Plan
Stock-based long-term incentives
Flexible work models
Comprehensive benefits package

Job summary

Amgen Inc. is seeking a Senior Manager, Influencer Strategy to lead an enterprise influencer program that supports Amgen’s corporate reputation and patient-centered storytelling.

You will work with external voices across creators, patient advocates and health professionals to extend priority narratives while ensuring compliance in a highly regulated environment. The role partners with Corporate Affairs, Law, Regulatory, and Agency teams to scale influencer engagement and measure impact.

Qualifications

  • Doctorate degree with 2 years of experience in social media, digital communications, marketing, corporate communications, or related field.
  • Master’s degree with 4 years in social media, digital communications, marketing, corporate communications, or related field.
  • Bachelor’s degree with 6 years in social media, digital communications, marketing, corporate communications, or related field.
  • 8+ years of experience developing creator or influencer programs within biotechnology, pharmaceuticals, or a highly regulated industry.
  • Demonstrated ability to build trusted external relationships and manage complex partnerships from strategy through execution.
  • Excellent writing, strategic judgment, and ability to balance innovation, opportunity and reputational risk.

Responsibilities

  • Develop and execute an enterprise influencer strategy aligned with Amgen’s corporate affairs, reputation and business priorities.
  • Identify, assess and cultivate relationships with credible influencers, creators, patient advocates, health professionals and other third‑party voices relevant to priority audiences and narratives to authentically amplify external engagement initiatives.
  • Advise senior stakeholders on influencer opportunities, emerging trends, reputational considerations and recommended courses of action.
  • Partner with media relations, social, digital, advocacy and product communications teams to integrate creator engagement into broader communications strategies.
  • Establish clear engagement standards, scalable processes, playbooks and governance models for influencer engagement across the enterprise that support transparency, business priority alignment, appropriate disclosure and compliance with applicable laws, regulations and company policies.
  • Translate campaign performance data into clear insights and recommendations that improve future strategies and investments.

Skills

Influencer strategy
Relationship building
Strategic storytelling
Written communication
Regulatory awareness

Education

Doctorate degree
Master’s degree
Bachelor’s degree
Associate’s degree
High school diploma

Tools

Media analytics tools
Creator discovery platforms
Campaign measurement methodologies

Job description

Amgen Inc. is seeking a Senior Manager, Influencer Strategy to lead an enterprise influencer program that supports Amgen’s corporate reputation and patient-centered storytelling.

You will work with external voices across creators, patient advocates and health professionals to extend priority narratives while ensuring compliance in a highly regulated environment. The role partners with Corporate Affairs, Law, Regulatory, and Agency teams to scale influencer engagement and measure impact.

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