Senior Director, Content & Audience Strategy Leader

BioSpace

Washington (District of Columbia)

On-site

USD 180,000 - 280,000

Full time

6 hours ago
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Benefits offered by this job

Discretionary annual bonus
Stock-based long-term incentives
Flexible work models
Comprehensive benefits

Job summary

Amgen seeks a Senior Director of Content and Audience Strategy to define and lead enterprise content initiatives across commercial and stakeholder engagement channels. The role translates complex business needs into scalable, governance-compliant content solutions and partners with cross-functional teams to drive audience-driven strategies.

The candidate will shape content architecture, governance, and production roadmaps, ensuring regulatory compliance and effective stakeholder engagement.

Qualifications

  • Experience leading content and audience strategy at scale.
  • Understanding of regulatory review processes in healthcare/biopharma.
  • Proven ability to translate business strategy into content and tech requirements.

Responsibilities

  • Lead content and audience strategy across channels.
  • Define production strategies and governance for content; ensure brand consistency and compliance.
  • Oversee taxonomy and metadata frameworks and their integration.
  • Drive adoption of content platforms and audience intelligence tools.
  • Represent content strategy in executive governance forums.
  • Develop and lead the taxonomy and metadata management team.

Skills

Content strategy
Audience analytics
Stakeholder management
Executive communications
Content governance

Education

Doctorate degree
Masters degree
Bachelors degree
Associates degree
High school diploma

Job description

Amgen seeks a Senior Director of Content and Audience Strategy to define and lead enterprise content initiatives across commercial and stakeholder engagement channels. The role translates complex business needs into scalable, governance-compliant content solutions and partners with cross-functional teams to drive audience-driven strategies.

The candidate will shape content architecture, governance, and production roadmaps, ensuring regulatory compliance and effective stakeholder engagement.

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