Influencer Strategy Senior Manager — Flexible Work Models

Amgen SA; United States; Hybrid; USD 140,000 - 200,000; Full time

Job summary

Amgen seeks a Senior Manager, Corporate Affairs, Influencer Strategy to build and lead an enterprise influencer program that authentically amplifies Amgen’s priority narratives. You will work across Corporate Affairs, Law, Regulatory, Compliance and Agency partners to shape strategy and governance in a highly regulated environment.

The role requires strong writing, strategic judgment, and experience managing complex creator partnerships.

Qualifications

• Doctorate degree and 2 years of experience in social media, digital communications, marketing, corporate communications, or related field.
• Master’s degree and 4 years of experience in social media, digital communications, marketing, corporate communications, or related field.
• Bachelor’s degree and 6 years of experience in social media, digital communications, marketing, corporate communications, or related field.
• Associate’s degree and 10 years of experience in social media, digital communications, marketing, corporate communications, or related field.
• High school diploma / GED and 12 years of experience in social media, digital communications, marketing, corporate communications, or related field

Responsibilities

• Develop and execute an enterprise influencer strategy aligned with Amgen’s corporate affairs, reputation and business priorities.
• Identify, assess and cultivate relationships with credible influencers, creators, patient advocates, health professionals and other third‑party voices to amplify external engagement initiatives.
• Advise senior stakeholders on influencer opportunities, emerging trends, reputational considerations and recommended courses of action.
• Partner with media relations, social, digital, advocacy and product communications teams to integrate creator engagement into broader communications strategies.
• Establish clear engagement standards, scalable processes, playbooks and governance models for influencer engagement across the enterprise that support transparency and compliance.
• Leverage creator discovery, social listening, media intelligence and analytics tools to inform sourcing, program design and reporting.
• Help shape event strategies that bring together media and influential third‑party voices to increase visibility of priority stories.
• Maintain understanding of digital culture, emerging platforms, creator trends and audience behavior to identify opportunities and risks.
• Translate campaign performance data into insights and recommendations for future strategies and investments.

Skills

Creator programs

Stakeholder management

Proactive mindset

Creator analytics

Creator contracts

Writing skills

Strategic judgment

Agency management

Stakeholder influence

Education

Doctorate degree

Master’s degree

Bachelor’s degree

Associate’s degree

High school diploma / GED

Tools

None

Job description

Amgen seeks a Senior Manager, Corporate Affairs, Influencer Strategy to build and lead an enterprise influencer program that authentically amplifies Amgen’s priority narratives. You will work across Corporate Affairs, Law, Regulatory, Compliance and Agency partners to shape strategy and governance in a highly regulated environment.

The role requires strong writing, strategic judgment, and experience managing complex creator partnerships.