Senior HCP Brand Strategy Leader

Takeda; Cambridge (MA); Hybrid; USD 154,400 - 242,550; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) plan with company match

Tuition reimbursement

Paid volunteer time off

Well-being benefits

Job summary

Takeda is seeking an Associate Director of HCP Branded Strategy and Marketing in Cambridge, MA. This pivotal position involves leading HCP marketing strategies for a product launch, ensuring alignment with business goals and effectively fostering partnerships across teams.

The ideal candidate will have 5-10 years in healthcare marketing, a strong grasp on engaging HCPs, and the ability to lead cross-functional teams. This hybrid role offers a chance to shape innovative marketing initiatives and drive brand success.

Qualifications

• At least 5-10 years of marketing experience in the healthcare industry.
• Experience leading cross-functional and agency teams.
• Capability to process complex information efficiently.

Responsibilities

• Oversee end-to-end brand management aligned with business objectives.
• Partner with Analytics and Insights to develop actionable growth strategies.
• Manage the branded marketing budget and external agency relationships.

Skills

Strategic thinking

Analytical skills

Communication skills

Leadership

Data-driven decision making

Education

Bachelor’s degree

MBA

Job description

Takeda is seeking an Associate Director of HCP Branded Strategy and Marketing in Cambridge, MA. This pivotal position involves leading HCP marketing strategies for a product launch, ensuring alignment with business goals and effectively fostering partnerships across teams.

The ideal candidate will have 5-10 years in healthcare marketing, a strong grasp on engaging HCPs, and the ability to lead cross-functional teams. This hybrid role offers a chance to shape innovative marketing initiatives and drive brand success.