Senior Growth & Brand Marketing Manager

Abbode LLC; New York (NY); Presencial; USD 110.000 - 130.000; Jornada completa

Descripción de la vacante

Abbode LLC in New York City is seeking a highly analytical Senior Marketing Manager to own the marketing plan and drive coordinated campaigns across channels. You will translate business goals into priorities, manage budgets, and lead both internal teams and agencies to execute from brief to launch.

You'll work closely with leadership to shape strategy, optimize spend, and connect the customer journey from awareness to conversion, with a hands-on approach to planning, briefs, and creative

Formación

• 5+ years of marketing experience across multiple channels for a consumer brand.
• Experience owning marketing plans and delivering campaigns against a budget with measurable results.
• Strong project management, coordination of agencies and internal teams, and accountability.

Responsabilidades

• Own the marketing plan and calendar with clear objectives and budgets.
• Coordinate marketing partners, internal teams, and product readiness.
• Manage campaign budgets, spend tracking, and reallocations.
• Connect campaigns across the customer journey on social, email, website, paid media.
• Evaluate reporting, attribution, and drive improvements and tests.
• Plan reviews, briefs, and hands-on campaign execution to avoid delays.

Conocimientos

Marketing planning

Budget management

Project management

Analytical skills

Brand marketing

Descripción del empleo

Abbode LLC in New York City is seeking a highly analytical Senior Marketing Manager to own the marketing plan and drive coordinated campaigns across channels. You will translate business goals into priorities, manage budgets, and lead both internal teams and agencies to execute from brief to launch.

You'll work closely with leadership to shape strategy, optimize spend, and connect the customer journey from awareness to conversion, with a hands-on approach to planning, briefs, and creative