Senior Global Talent Brand Creative Lead

Lincoln Motor Company; Frankfort (KY); On-site; USD 99,000 - 166,000; Full time

Job summary

Ford Motor Company is seeking a Senior Global Talent Attraction Creative Specialist to lead employer brand storytelling and recruitment marketing across Europe and international markets, turning insights into campaigns and assets that position Ford as an employer of choice.

You will guide a global creative team, develop scalable templates and governance, partner with recruiters and leaders, and analyze performance to improve candidate engagement.

Qualifications

• Portfolio demonstrating employer branding and visual storytelling.
• 5+ years in a global, matrixed environment with multiple projects.
• 5+ years creating employer brand storytelling and recruitment content.
• 10+ years in graphic design, visual communications, and digital channels.

Responsibilities

• Lead employer brand content strategy and recruitment marketing campaigns across Europe and beyond.
• Create high-impact visual storytelling through employee features, video, and social content.
• Develop scalable templates, toolkits, and style guides for global use.
• Partner with recruiters and leaders to build attraction strategies for key talent segments.
• Track campaign performance and optimize assets to improve engagement and hiring outcomes.

Skills

Employer branding

Creative leadership

Recruitment marketing

Content strategy

Data analytics

Education

Associate’s degree or higher in Graphic Design, Digital Design, Visual Communications, Marketing, Communications, Digital Media, or related field

Tools

Google Analytics

Adobe Analytics

LinkedIn Analytics

Job description

Ford Motor Company is seeking a Senior Global Talent Attraction Creative Specialist to lead employer brand storytelling and recruitment marketing across Europe and international markets, turning insights into campaigns and assets that position Ford as an employer of choice.

You will guide a global creative team, develop scalable templates and governance, partner with recruiters and leaders, and analyze performance to improve candidate engagement.