Global Employer Brand Creative Lead - Remote

Lincoln Motor Company; Columbus (OH); On-site; USD 99,000 - 166,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

Parental leave

Back-up child care

Vehicle discount program

Tuition assistance

Paid time off

Paid holidays

Job summary

Ford Motor Company is seeking a Global Employer Brand Creative Lead to shape the employer brand across digital and physical spaces. You will design and produce career site pages, social content, and campaigns, owning projects from concept to production.

You’ll work with teams across Ford’s regions, adapting the value proposition for different audiences while maintaining brand standards. A strong portfolio and analytics experience are essential.

Qualifications

• 8+ years of digital design experience across websites and campaigns.
• 8+ years of employer brand experience, turning brand strategy into creative work across audiences and regions.
• 5+ years of experience with website metrics and analytics (e.g., Google Analytics).
• 5+ years of experience designing or improving career sites and job discovery paths.
• Strong skills in visual design, typography, responsive web design, information hierarchy, and accessibility.
• Proficiency in Figma and Adobe Creative Cloud, with production skills to deliver finished assets and clear specifications.
• A portfolio demonstrating your personal contribution to employer branding or recruitment marketing goals.
• Initiative to identify opportunities and work quickly with cross-team partners.
• Fluency in English.

Responsibilities

• Develop creative ideas that reinforce Ford’s employer brand and help people discover career opportunities.
• Design career site pages, recruitment landing pages, social content, digital campaigns, print materials, event experiences, and booth graphics.
• Take projects from concept through production, including wireframes, prototypes, finished assets, and implementation specifications.
• Improve the Ford Careers experience so job seekers can explore career areas, find relevant roles, and move toward applying.
• Adapt Ford’s global employer value proposition for different audiences and regions while ensuring all work meets Ford enterprise brand standards.
• Analyze career site performance and candidate feedback across the job seeker journey, from site visit to apply start and completed application.
• Connect trends, tell a clear story with the data, and recommend design or content changes that can be tested and measured.
• Manage competing priorities and deliver high-quality work in a fast-moving environment.

Skills

Digital design

Employer branding

Web analytics

Career site design

Visual design

Typography

Responsive design

Accessibility

Figma

Adobe Creative Cloud

Portfolio

Cross-team collaboration

English fluency

Education

Associate degree or higher in Graphic Design

Tools

Figma

Adobe Creative Cloud

Job description

Ford Motor Company is seeking a Global Employer Brand Creative Lead to shape the employer brand across digital and physical spaces. You will design and produce career site pages, social content, and campaigns, owning projects from concept to production.

You’ll work with teams across Ford’s regions, adapting the value proposition for different audiences while maintaining brand standards. A strong portfolio and analytics experience are essential.