Global Talent Attraction Content Strategist — Remote

Ford Global Group; United States; Remote; USD 87,000 - 166,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Prescription drug coverage

Vehicle discount

Tuition assistance

Paid time off

Paid holidays

Job summary

Ford Global Group is seeking a Global Talent Attraction Content Strategist to lead employer brand content, storytelling, and recruitment marketing across Europe and Canada. You will partner with regional teams to develop talent value propositions and create connected content that helps candidates discover Ford.

This is a salaried role with global scope, requiring 10+ years of experience and fluency in English.

Qualifications

• Bachelor's degree or higher in Marketing, Communications, Journalism, or related field.
• 10+ years of experience in content strategy, employer brand, recruitment marketing, or communications.
• 5+ years developing employer brand content and messaging for specific talent audiences.
• 5+ years in global or matrixed organizations, managing projects across markets.
• English fluency; strong writing and editing skills.

Responsibilities

• Lead employer brand content strategy for Europe and Canada, aligned with regional priorities and Ford’s EVP.
• Develop distinctive employee stories and messaging for priority audiences and career areas.
• Write, edit, and guide content for career site pages, social media, email, CRM communications, and recruitment campaigns.
• Develop content for talent events before, during, and after each event, including invitations and talking points.
• Create messaging frameworks and toolkits to enable regional teams to produce connected content.
• Collaborate with recruiters, regional employer brand leads, and stakeholders to meet content needs.
• Analyze career site, campaigns, social, and CRM performance and recommend improvements to content and candidate experience.

Skills

Writing skills

Editing

Interviewing

Presentation

English fluency

Education

Bachelor's degree

Job description

Ford Global Group is seeking a Global Talent Attraction Content Strategist to lead employer brand content, storytelling, and recruitment marketing across Europe and Canada. You will partner with regional teams to develop talent value propositions and create connected content that helps candidates discover Ford.

This is a salaried role with global scope, requiring 10+ years of experience and fluency in English.