Remote Global Talent Attraction Content Strategist

Lincoln Motor Company; Hartford (CT); Remote; USD 87,000 - 145,000; Full time

Benefits offered by this job

Medical, dental, vision coverage (not

Vehicle discount program

Tuition assistance

Paid time off

Holidays and leave

Job summary

Ford Motor Company is seeking a Global Talent Attraction Content Strategist to lead employer brand storytelling and recruitment marketing for Europe and Canada, coordinating with regional teams and global initiatives. This supplemental hourly role supports regional EVP alignment while offering limited benefits.

The position requires 10+ years in content strategy or recruitment marketing, English fluency, and a Bachelor’s or higher in a relevant field.

Qualifications

• Bachelor's degree or higher in Marketing, Communications, Journalism, or a related field, or an equivalent combination.
• 10+ years of experience in content strategy, employer brand, recruitment marketing, or communications.
• 5+ years developing employer brand content for global audiences.
• Experience in a global or matrixed organization with cross-market projects.
• Fluency in English; additional languages a plus.

Responsibilities

• Lead employer brand content strategy and recruitment marketing campaigns for Europe and Canada.
• Develop distinctive employee stories and messaging for priority audiences.
• Write and guide content for career sites, social media, emails, and CRM communications.
• Develop content for talent events, invitations, talking points, and follow-ups.
• Create messaging frameworks and toolkits for regional teams meeting brand standards.
• Collaborate with recruiters and stakeholders to support attraction strategies for key talent segments.
• Analyze career site, campaign, social, and CRM data to drive improvements.

Skills

Employer brand content strategy

Recruitment marketing

Written communication

Cross-functional collaboration

English fluency

Education

Bachelor's degree or higher in Marketing, Communications, Journalism, or related field

Job description

Ford Motor Company is seeking a Global Talent Attraction Content Strategist to lead employer brand storytelling and recruitment marketing for Europe and Canada, coordinating with regional teams and global initiatives. This supplemental hourly role supports regional EVP alignment while offering limited benefits.

The position requires 10+ years in content strategy or recruitment marketing, English fluency, and a Bachelor’s or higher in a relevant field.