Senior Fleet Strategy Leader — Maximize Utilization & ROIC

Socket.dev

Houston (TX)

On-site

USD 120,000 - 180,000

Full time

3 days ago

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Benefits offered by this job

Great Work-Life Balance

Career Growth & Development

Medical, Dental & Vision Benefits

401(k) with Employer Match

Paid Time Off & Holidays

Tuition Reimbursement

Long-Term Job Stability

Job summary

Mustang Cat in Houston, TX, is seeking a Senior Fleet Manager to lead fleet strategy, utilization, and capital deployment across Rental Services. You will work with Sales, Operations, Service, Logistics and leadership to make data-driven decisions that improve fleet performance.

This role offers a high-impact leadership path, competitive benefits, and opportunities to shape asset deployment for major projects.

Qualifications

7–10 years of experience in fleet management, asset management, equipment rental, or other capital-intensive operations.
Experience within equipment rental, heavy equipment, construction, industrial services, or a related industry strongly preferred.
Experience managing a large, diversified equipment or asset portfolio.
Strong understanding of equipment utilization, asset lifecycle management, and fleet economics.
Strong financial acumen, including ROI analysis, capital planning, and forecasting.
Ability to analyze data and translate findings into practical operational decisions.
Experience with fleet management systems, reporting tools, and analytics.
Strong communication and cross-functional leadership skills.
Ability to operate effectively across both corporate and field environments.

Responsibilities

Develop and execute fleet strategies aligned with revenue growth and ROIC objectives.
Plan and manage equipment purchases, redeployments, rotations, and dispositions.
Optimize fleet mix across core rental, specialty, and Heavy Rents equipment.
Monitor fleet utilization, time on rent, idle assets, and other key performance indicators.
Identify underperforming equipment and lead decisions to reposition, re-rent, or dispose of assets.
Prioritize capital investments based on demand, utilization, financial returns, and business needs.
Lead fleet positioning and rotation strategies across our branch network.
Ensure equipment availability supports large projects, seasonal demand, and growth opportunities.
Manage the equipment lifecycle from acquisition through disposition.
Evaluate fleet age, maintenance costs, utilization, ROI, and overall asset performance.
Partner with Sales to align fleet availability with customer demand and growth strategies.
Collaborate with Operations and Service leadership to improve fleet readiness and reduce downtime.
Partner with Central Logistics to improve equipment movement and minimize unnecessary transportation costs.
Develop fleet dashboards, reporting, and performance analytics.
Provide leadership with data-driven recommendations regarding fleet performance and capital deployment.