Senior Financial Analyst, GTM

Ensora Health; Alabama; Remote; USD 80,000 - 110,000; Full time

Job summary

An established industry player is seeking a Senior Financial Analyst to drive growth through impactful financial modeling and analytics. This role is pivotal in shaping strategies and enhancing decision-making for Sales and Marketing teams. You will manage GTM forecasting, analyze key metrics, and present insights to senior leaders. If you thrive in a fast-paced environment and have a passion for financial analysis within a SaaS context, this opportunity offers the chance to make a significant impact while working with a diverse team committed to inclusion and excellence.

Benefits

Flexible Work Hours

Health Insurance

Retirement Plan

Professional Development

Remote Work Opportunities

Qualifications

• 3+ years of FP&A or GTM Finance experience in SaaS.
• Deep understanding of GTM metrics like CAC and LTV.
• Strong Excel skills for building dynamic models.

Responsibilities

• Own GTM forecasting and financial modeling for planning.
• Prepare reports highlighting key trends and performance.
• Collaborate with Sales and Marketing for financial insights.

Skills

Financial Modeling

SaaS Analytics

Sales & Marketing Analytics

Excel (Power Query, Macros)

Communication Skills

PowerPoint

BI Tools (PowerBI, SQL, Python)

Education

Bachelor’s Degree in Finance

Advanced Degree (preferred)

Tools

Salesforce

HubSpot

Outreach

6sense

Workday Adaptive Planning

Job description

Senior Financial Analyst, GTM page is loaded

Senior Financial Analyst, GTM

Apply locations Remote - Alabama time type Full time posted on Posted 11 Days Ago job requisition id R283

Ensora Health is the leading provider of software and services for mental and behavioral health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices. With AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients, and the whole healthcare community.

Job Description

As a Sr. Financial Analyst supporting our Go-to-Market (GTM) teams, you’ll play a critical role in driving growth strategy through impactful financial modeling, performance insights, and data-backed decision making. You won’t just track metrics—you’ll help shape our future by guiding Sales and Marketing leaders with the right analytics at the right time.
This is a high-impact role for someone who thrives in a fast-paced SaaS environment, is fluent in GTM metrics, and wants to partner with senior leaders to influence strategy, improve forecasting, and drive operational rigor.

What You’ll Do

• Own end-to-end GTM forecasting and financial modeling to support business planning across Sales and Marketing.

• Use SaaS and GTM analytics (e.g., CAC, payback period, pipeline coverage) to inform targets, guide planning, and influence business outcomes.

• Prepare and present recurring reports (weekly/monthly/quarterly) highlighting key trends, variances, and performance drivers.

• Partner with Sales, Marketing, and Revenue Operations to communicate financial insights and support decision-making.

• Identify risks, opportunities, and areas for investment by analyzing actuals vs. forecast and performance benchmarks.

• Collaborate on bookings planning, pipeline forecasting, and territory modeling to support headcount and quota setting.

• Lead continuous improvement of models and templates to measure GTM productivity, ROI, and funnel effectiveness.

• Support the monthly and quarterly close process with variance analysis and GTM commentary.

• Serve as a trusted advisor and thought partner to GTM leaders on budgeting, planning, and operational strategy.

• Assist with strategic projects, including M&A due diligence, pricing analysis, and go-to-market expansion planning.

• Mentor junior analysts and contribute to building a best-in-class FP&A culture.

What You’ll Bring

• Bachelor’s Degree in Finance, Accounting, Business Analytics, or related field (advanced degree preferred).

• 3+ years of FP&A or GTM Finance experience within a high-growth SaaS or technology organization.

• Deep understanding of Sales & Marketing analytics and GTM metrics (e.g., CAC, LTV, pipeline coverage, bookings).

• Strong Excel skills (Power Query, nested formulas, macros) and ability to build scalable, dynamic models.

• Experience using Salesforce, HubSpot, and marketing/sales automation platforms (e.g., Outreach, 6sense).

• Strong communication skills and confidence presenting to senior stakeholders.

• Proficiency in PowerPoint for crafting executive-ready presentations.

• Experience with BI and analytics tools (e.g., PowerBI, SQL, DAX, Python) is a strong plus.

• Curious mindset with a proactive approach—comfortable navigating ambiguity to solve problems.

• Collaborative team player with a strong sense of ownership and attention to detail.

Nice to Have

• Experience with Workday Adaptive Planning.

Additional Information

While we've outlined some key qualities we typically seek, it's essential to remember that there might be additional unique strengths and talents you possess that would make you an exceptional match for us, even if they're not explicitly mentioned. Studies have consistently highlighted the significance of this principle, particularly for individuals from disenfranchised backgrounds, including women and other marginalized groups. These individuals often hesitate to apply unless they meet every single requirement, unlike their male counterparts who are more inclined to apply when they meet around 60% of the criteria.

The message we want to convey is that taking a leap of faith and applying can be incredibly rewarding. Your distinct abilities and perspectives could be exactly what we need to create a more diverse and inclusive team. So, don't hesitate—apply today and let's explore the exciting possibilities together!

All your information will be kept confidential according to EEO guidelines.

At En sora Health, Diversity, Equity, Inclusion, and Belongingaren’t just words. We celebrate what makes us unique, fosteran ecosystem of inclusion for all and harness our talents topromote diversity of thought and action in everything we do.

We instill Diversity, Equity, Inclusion, and Belonging into thefabric of our CARING culture and business, as we strive tobe recognized not only as the leader in healthcaretechnology, but also for our intentional efforts to promote adiverse community.

We will champion non-discriminatory practices throughoutthe employee and customer lifecycle; caring for everyperson regardless of race, national origin, color, religion,disability, sex, orientation, or familial status.

Ensora Health is an equal opportunity employer.

Ensora Health is the leading provider of software and services for mental and behavioral health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices. With AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients, and the whole healthcare community.