Senior Field Marketing Associate - TOLA

Doppel Inc.; United States; In loco; USD 80.000 - 120.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

Dental insurance

Vision insurance

401(k)

Parental leave

Flexible PTO

Remote-friendly culture

Descrizione del lavoro

Doppel Inc. is seeking a Senior Field Marketing Associate to drive field marketing across the TOLA region in a remote-first, fast-growing environment. You will partner with Sales and channel teams to plan and execute regional programs that generate demand and build pipeline.

You will manage events, campaigns, and lead-generation activities, coordinate with partners, and own the regional budget. This role requires strong communication and the ability to adapt quickly in a high-paced setting.

Competenze

• 2-3 years of field marketing experience across events and campaigns.
• Experience in a B2B SaaS/tech environment with multi-channel programs.
• Strong presentation and stakeholder management skills.

Mansioni

• Execute TOLA regional field events from planning to follow-up.
• Serve as the marketing partner for the TOLA region on calls and updates.
• Collaborate on post-event ROI measurement and follow-up.
• Manage lead-generation programs to fuel pipeline.
• Coordinate with channel partners for in-market activities.
• Oversee regional marketing budget, purchasing, and logistics.
• Manage regional swag as part of the marketing strategy.
• Analyze results to improve performance and align events with demand programs.

Conoscenze

Field marketing

B2B SaaS

Event coordination

Campaign management

Communication

Strumenti

Salesforce

HubSpot

ZoomInfo

Descrizione del lavoro

The Role

At Doppel, we focus on building a culture where people feel respected, supported, and trusted to do meaningful work. We value clarity, collaboration, and solving real problems for our customers and teammates.

We are looking for a Senior Field Marketing Associate to support and execute field marketing efforts across our TOLA territory. In this position, you will partner closely with our Senior Field Marketing Manager, West, as well as Sales and channel teams, to run regional programs that generate demand and help build pipeline.

What You'll Do

• Implement TOLA regional field events and programs (seminars, tradeshows, conferences, association participation, and more) from initial planning through final execution, including contracts, logistics, promotional communications, on-site execution, and post-event follow-up and tracking.
• Serve as the go-to marketing partner for the TOLA region by joining regional calls, delivering updates, and ensuring the field team has the marketing support needed.
• Collaborate with internal teams on post-event follow-up and measure ROI across events and programs.
• Manage lead generation programs to meet pipeline development needs, including direct mail and additional field marketing tactics.
• Work with channel partners and service providers to produce joint marketing activities that build awareness and demand in-market.
• Manage all aspects of the regional marketing budget, including purchasing, payments, and provisioning.
• Manage regional swag needs and distribution as part of the regional marketing strategy.
• Analyze results and identify opportunities to improve performance; align field marketing events with core demand generation programs to drive marketing qualified leads through integrated, multi-touch programs.

What We're Looking For

• 2-3 years of field marketing experience across multiple disciplines, including customer-facing events, digital campaigns, and email programs.
• Previous experience in a B2B SaaS/tech company.
• Strong interpersonal skills; comfortable in a range of environments from a C-level executive dinner to chatting with practitioners at conferences.
• Ability to coordinate, manage, and execute multiple marketing campaigns concurrently.
• High executional skills and the ability to quickly pivot projects as needs change.
• Comfort working in a high-pressure environment and proactively seeking candid feedback from stakeholders, including leadership and cross-functional teams.
• Excellent presentation and communication skills.
• Proficient in Salesforce, HubSpot, and ZoomInfo, with the ability to learn new software quickly.
• Cybersecurity experience is an advantage.
• Travel required (1-2 times per quarter).
• We are hiring in the TOLA territory for this role.

Why Join Doppel

• $80,000 - $120,000 OTE
• Competitive base salary + bonus + meaningful equity.
• Health, dental, vision, 401(k), and generous parental leave.
• Flexible PTO and a flexible, remote-first culture.
• Fast-growing company where your impact is immediate and visible.
• A culture that values creativity, accountability, and collaboration.

Salary Range

$80,000 - $120,000 USD