Senior Ecommerce Insight & Optimization Analyst

Stelle; Hayward (CA); On-site; USD 115,000 - 135,000; Full time

Benefits offered by this job

Competitive salary

Paid time off

Paid sick leave

Company holidays

401(k) plan

Medical, dental, and vision coverage

Job summary

Stelle Athletica is seeking a Senior Ecommerce Experience & Insights Analyst to optimize how customers shop on our site. You will analyze behavior, run CRO experiments, and partner with Marketing, UI/UX, Product, and Merchandising to drive improvements.

You will design analyses, create dashboards, and translate findings into actionable recommendations for leadership while coordinating with cross-functional teams. This is a senior individual contributor role in an on-site Hayward environment.

Qualifications

• 5+ years of ecommerce analytics or CRO experience.
• Strong hands-on Shopify experience and product journey analysis.
• Advanced knowledge of GA4 and behavioral analytics tools.
• Proven ability to turn data into actionable business recommendations.
• Excellent communication and cross-functional collaboration skills.

Responsibilities

• Analyze customer behavior across navigation, search, PDPs, cart, and checkout.
• Use GA4, Shopify Analytics, heatmaps, and session recordings to identify friction.
• Evaluate conversion rate, add-to-cart rate, AOV, revenue per session, and checkout abandonment.
• Collaborate with Marketing, UI/UX, Creative, Product, and Merchandising to measure impact of changes.
• Develop dashboards and recurring reports for stakeholders.
• Own the analytical approach for ecommerce and CRO initiatives.

Skills

Shopify

GA4

CRO

A/B testing

Data storytelling

Communication

Cross-functional collaboration

Tools

Hotjar

Microsoft Clarity

Contentsquare

FullStory

Quantum Metric

Job description

Stelle Athletica is seeking a Senior Ecommerce Experience & Insights Analyst to optimize how customers shop on our site. You will analyze behavior, run CRO experiments, and partner with Marketing, UI/UX, Product, and Merchandising to drive improvements.

You will design analyses, create dashboards, and translate findings into actionable recommendations for leadership while coordinating with cross-functional teams. This is a senior individual contributor role in an on-site Hayward environment.