Ecommerce Analytics & Conversion Specialist

K57 Skechers USA, Inc.

Rancho Santa Margarita (CA)

On-site

USD 85,000 - 120,000

Full time

14 days+

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Job summary

Skechers is seeking an Analyst, Ecommerce Experience to turn data into actionable insights across Skechers.com and the mobile app. You will monitor conversion, analyze customer journeys, and support experimentation to drive growth and engagement.

Collaborating with Product, UX/UI, Loyalty, CRM, Marketing, and Merchandising, you’ll translate analytics into recommendations and help optimize online shopping experiences using GA4, FullStory, and testing practices.

Qualifications

Bachelor’s degree in business, analytics, statistics, economics, or related field.
2–4 years of experience in digital analytics, e-commerce, CRO, or related fields.
Experience with GA4 and digital analytics platforms.

Responsibilities

Monitor customer funnel performance across Skechers.com and the mobile app.
Identify trends, friction points, and opportunities to improve conversion and customer engagement.
Support analysis of product performance, promotions, pricing, and customer behavior.
Track and report on key site performance KPIs and business impacts.
Support A/B testing and experimentation initiatives focused on improving conversion and customer experience.
Help develop test hypotheses, success metrics, and reporting.
Partner with Product and UX teams to identify customer pain points and testing opportunities.
Document test learnings and support ongoing optimization efforts.
Analyze customer behavior using GA4, Quantum Metric, FullStory, or similar platforms.