Senior E-commerce Marketing Manager (Remote)

Placements24; United States; Teletrabalho; USD 110 000 - 170 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health insurance

Retirement plan with company match

Performance-based bonuses

Stock options

Home office stipend

Flexible working hours

Resumo da oferta

Placements24 is seeking a Senior E-commerce Marketing Manager to lead our online marketing efforts in a fully remote role. You will craft data-driven strategies to grow traffic, conversions, and revenue across SEO, SEM, social media, email, and content marketing.

You will manage a remote team, optimize campaigns with web analytics, and own budgets while delivering measurable ROI. A strong track record in scalable online sales growth and innovative digital tactics is essential.

Qualificações

• 7+ years in e-commerce marketing with a digital strategy focus.
• Proven revenue growth from online marketing initiatives.
• Strong proficiency in SEO, SEM, social media, email, and content marketing.

Responsabilidades

• Develop and execute data-driven e-commerce marketing strategies to drive traffic and revenue.
• Manage all digital channels including SEO, SEM, social, email, affiliate, and display ads.
• Lead remote marketing team and manage budgets; analyze campaigns with analytics tools.
• Oversee website content, product descriptions, and landing pages.

Conhecimentos

Digital strategy

SEO

SEM

Social media

Email marketing

Content marketing

Analytics

Leadership

Budgeting

Formação académica

Bachelor's degree in Marketing/related field

MBA

Ferramentas

Google Analytics

Adobe Analytics

CRM systems

Descrição da oferta de emprego

About the Role

Our client, a leading player in the online retail space, is seeking a highly experienced and results-driven Senior E-commerce Marketing Manager to lead their digital marketing efforts. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive e-commerce marketing strategies to drive traffic, increase conversions, and enhance customer acquisition and retention. This role requires a deep understanding of digital marketing channels, SEO, SEM, social media marketing, email marketing, and content strategy, all tailored for an e-commerce context. You will lead a talented remote team, manage marketing budgets, and analyze campaign performance to optimize ROI. We are looking for a strategic thinker with a proven track record of success in growing online sales and a passion for innovation in the digital marketing landscape. This is an exceptional opportunity to shape the online presence of a major brand from a remote setting.

Key Responsibilities

• Develop and implement data-driven e-commerce marketing strategies to achieve business objectives, including traffic, conversion, and revenue growth.
• Manage and optimize all digital marketing channels, including SEO, SEM (PPC), social media advertising, email marketing, affiliate marketing, and display advertising.
• Oversee the creation of engaging and high-converting website content, product descriptions, and landing pages.
• Conduct market research and competitive analysis to identify new opportunities and trends.
• Manage the e-commerce marketing budget effectively, ensuring optimal allocation of resources and maximizing ROI.
• Lead, mentor, and develop a team of remote marketing professionals.
• Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide regular reports with actionable insights to senior management.
• Implement A/B testing and other conversion rate optimization (CRO) strategies.
• Develop and manage customer loyalty and retention programs.
• Stay abreast of the latest digital marketing technologies, trends, and best practices.

Requirements

• Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field; MBA is a plus.
• Minimum of 7 years of experience in e-commerce marketing, with a significant focus on digital strategy and execution.
• Proven success in driving significant revenue growth through online marketing initiatives.
• Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
• Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics, Adobe Analytics).
• Experience with e-commerce platforms and CRM systems.
• Excellent leadership, communication, and project management skills.
• Ability to manage budgets and measure campaign effectiveness.
• Demonstrated ability to thrive in a fully remote work environment, requiring strong self-discipline and time management.
• Creative thinking and a data-oriented mindset.

Benefits

• Competitive annual salary of R .
• Comprehensive health, dental, and vision insurance.
• Generous paid time off, including vacation, sick days, and holidays.
• Retirement savings plan with company match.
• Performance-based bonuses and potential for stock options.
• Opportunities for professional development, including conferences and online courses.
• Home office stipend to ensure a productive remote work setup.
• Flexible working hours within defined core hours.
• Employee discounts on company products.
• A highly collaborative and innovative remote team culture.