Senior E-commerce Analyst

Placements24; Riverton (UT); Remoto; USD 90.000 - 150.000; Tempo pieno

Descrizione del lavoro

Placements24 is seeking an experienced Senior E-commerce Analyst to join our analytics team in a fully remote role. You will analyze customer behavior, sales performance, website traffic, and marketing ROI to deliver data-driven recommendations that drive growth and optimize conversions.

The ideal candidate has 6–8 years in e-commerce analytics, advanced SQL, and expertise in Tableau or Power BI, Python or R, and GA4/Adobe Analytics.

Competenze

• Master's or PhD in a quantitative field; or Bachelor's with extensive experience.
• 6–8 years of experience in data analysis, focused on e-commerce analytics.
• Expert-level SQL for data extraction and manipulation.

Mansioni

• Conduct in-depth analysis of e-commerce data including sales trends and marketing ROI.
• Develop and maintain advanced dashboards and reports using Tableau/Power BI.
• Identify trends and anomalies to uncover actionable insights and growth opportunities.
• Analyze marketing campaigns across channels (SEO, SEM, Social, Email) and provide optimization recommendations.
• Perform user journey analysis to identify friction points and improve customer experience.
• Develop and refine customer segmentation strategies based on behavioral data.
• Collaborate with cross-functional teams to support data needs and strategic initiatives.
• Build predictive models to forecast sales, customer lifetime value, and other metrics.
• Stay current with industry best practices and e-commerce trends.
• Present analytical findings clearly to stakeholders at all levels.

Conoscenze

SQL proficiency

Tableau/Power BI

Python or R

Statistical analysis

Communication skills

Formazione

Master's degree in Statistics/Economics/Data Science/Math/CS

Bachelor's degree with extensive experience

Strumenti

Google Analytics 4

Adobe Analytics

Descrizione del lavoro

About the Role

Our client, a premier online retailer known for its curated selection of high-quality goods, is seeking an experienced Senior E-commerce Analyst to join their analytics team. This is a fully remote position, perfect for a data-driven professional who excels at uncovering insights and driving strategic decisions within the e-commerce domain. You will be responsible for analyzing complex datasets related to customer behaviour, sales performance, website traffic, and marketing campaign effectiveness. The ideal candidate will possess advanced analytical skills, proficiency in data visualization tools, and a deep understanding of the e-commerce landscape. Your insights will be critical in identifying growth opportunities, optimizing conversion rates, and enhancing the overall customer experience. We are looking for a proactive individual who can translate data into actionable recommendations and influence business strategy from anywhere, contributing to the success of our client's operations, potentially impacting regions like Upington, Northern Cape and beyond through their digital reach. This role offers the chance to work with cutting-edge tools and a talented team, making a significant impact on a successful online business.

Key Responsibilities

• Conduct in-depth analysis of e-commerce data, including sales trends, customer behaviour, website performance, and marketing ROI.
• Develop and maintain advanced dashboards and reports using data visualization tools (e.g., Tableau, Power BI) to track key performance indicators (KPIs).
• Identify key trends, patterns, and anomalies in the data to uncover actionable insights and opportunities for growth.
• Analyze the effectiveness of marketing campaigns across various channels (SEO, SEM, Social Media, Email) and provide optimisation recommendations.
• Perform user journey analysis to identify friction points and opportunities for improving the customer experience.
• Develop and refine customer segmentation strategies based on behavioural and transactional data.
• Collaborate with cross-functional teams (marketing, product, sales, operations) to support their data needs and strategic initiatives.
• Build predictive models to forecast sales, customer lifetime value, and other key metrics.
• Stay current with industry best practices, emerging analytical techniques, and e-commerce trends.
• Present complex analytical findings clearly and concisely to stakeholders at all levels.

Requirements

• Master's or PhD in a quantitative field such as Statistics, Economics, Data Science, Mathematics, or Computer Science; or a Bachelor's degree with equivalent extensive experience.
• Minimum of 6-8 years of experience in data analysis, with a significant focus on e-commerce analytics.
• Expert-level proficiency in SQL for data extraction and manipulation.
• Advanced experience with data visualization tools such as Tableau or Power BI.
• Strong command of statistical analysis and modelling techniques.
• Proficiency in a programming language for data analysis (e.g., Python or R).
• Deep understanding of e-commerce metrics, KPIs, and customer lifecycle.
• Experience with web analytics platforms (e.g., Google Analytics 4, Adobe Analytics).
• Excellent problem-solving, critical thinking, and communication skills.
• Ability to work independently and manage projects effectively in a remote setting.

Benefits

This is a fully remote position offering significant flexibility. Our client offers a highly competitive salary, generous performance bonuses, and comprehensive health benefits. Employees will have access to continuous learning opportunities, advanced analytical tools, and the chance to shape data-driven strategies for a leading e-commerce company. Join a collaborative and intellectually stimulating team that values data integrity and impactful insights. This role provides an excellent platform for professional growth in the e-commerce analytics space.