Senior DTC Growth & Merchandising Leader

Sonos Inc; Seattle (WA); Hybrid; USD 150,000 - 188,000; Full time

Benefits offered by this job

Medical, Dental and Vision Insurance

401(k) with company matching

Open Time Off policy

Sick time and holidays

Disability and life insurance

Voluntary benefits and mental health

Employee discounts and Sonos Radio HD

Job summary

Sonos is seeking a DTC Growth & Merchandising leader to own the full arc from demand to conversion on sonos.com. This player-coach role leads a three-person team and shapes the operating model for demand, growth, and discovery.

You will balance campaign cadence with experimentation, and connect marketing activity to DTC outcomes. The role requires deep fluency across brand, merchandising, testing, analytics, and paid/organic acquisition, with responsibility for funnel performance and on-site

Qualifications

• 7+ years in growth product management, digital marketing, ecommerce, or DTC roles.
• 2+ years of people management experience.
• Strong ownership of funnels and growth experiments.
• Cross-functional collaboration across marketing, product, data and commercial teams.

Responsibilities

• Lead, coach, and develop a team of three, setting goals and managing performance.
• Own operating model for demand, growth, and discovery functions.
• Balance capacity between campaign calendar and experimentation/measurement agenda.
• Represent the function in CX LT, MLT, and weekly business reviews as senior owner of demand and conversion outcomes.
• Own end-to-end funnel optimization from acquisition to purchase.

Skills

Growth product management

Digital marketing

Ecommerce / DTC

People management

Analytics / data-driven

Experimentation

Cross-functional collaboration

Job description

Sonos is seeking a DTC Growth & Merchandising leader to own the full arc from demand to conversion on sonos.com. This player-coach role leads a three-person team and shapes the operating model for demand, growth, and discovery.

You will balance campaign cadence with experimentation, and connect marketing activity to DTC outcomes. The role requires deep fluency across brand, merchandising, testing, analytics, and paid/organic acquisition, with responsibility for funnel performance and on-site