Senior Director, Programmatic Ad Tech & Data Partnerships

iHeartMedia

New York (NY)

Hybrid

USD 160,000 - 200,000

Full time

14 days+

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Benefits offered by this job

Medical, dental, vision insurance
401K plan
Paid vacation & holidays
Employee wellness programs

Job summary

iHeartMedia is seeking a Senior Director, Ad Tech & Data Partnerships in New York, NY to lead DSP partnerships, data initiatives, and measurement integrations within the company’s audio ecosystem.

The role reports to the SVP of Advanced Audio and Data Revenue and focuses on driving revenue growth with major DSPs, data providers, agencies, and retail media networks while collaborating with Sales, Product, Marketing, and Business Development teams.

Qualifications

  • 7+ years of experience in digital advertising, programmatic media, ad technology, data partnerships, or business development.

Responsibilities

  • Develop and manage strategic relationships with key DSP and SSP partners.
  • Identify opportunities to increase programmatic demand and accelerate revenue growth.
  • Negotiate partnership agreements and joint business plans with platform partners.
  • Serve as the primary liaison between DSP partners and internal teams.
  • Lead sales engagements across retail and commerce media networks.
  • Build and expand relationships with audience data providers and identity resolution partners.
  • Evaluate and onboard new audience targeting, measurement, and data enrichment capabilities.
  • Drive adoption of first-party data activation strategies and privacy-compliant audience solutions.
  • Develop scalable audience products leveraging data assets and partner ecosystems.
  • Represent iHeartMedia at industry conferences and partner meetings.
  • Maintain expertise on trends in programmatic advertising, privacy regulations, retail media, and AI-driven advertising solutions.
  • Collaborate with Tech, Ad Operations, Business Development and Legal teams.

Tools

The Trade Desk
Magnite
DV360
Yahoo DSP
Amazon DSP
StackAdapt
Viant
Freewheel Buyer Cloud

Job description

iHeartMedia is seeking a Senior Director, Ad Tech & Data Partnerships in New York, NY to lead DSP partnerships, data initiatives, and measurement integrations within the company’s audio ecosystem.

The role reports to the SVP of Advanced Audio and Data Revenue and focuses on driving revenue growth with major DSPs, data providers, agencies, and retail media networks while collaborating with Sales, Product, Marketing, and Business Development teams.

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