Senior Director, Marketing

BRIDGE; Paramus (NJ); On-site; USD 160,000 - 175,000; Full time

Job summary

A leading technology firm in New Jersey is looking for a Senior Director of Marketing to lead their marketing strategy and execution. The role requires a visionary leader with a strong background in B2B marketing and senior leadership experience in the AdTech or MarTech sector. Responsibilities include developing comprehensive marketing strategies and overseeing a high-performing team. The position offers a competitive salary ranging from $160,000 to $175,000.

Qualifications

• 10+ years of progressive experience in marketing.
• 3+ years in a senior leadership role.
• Strong understanding of modern marketing metrics.

Responsibilities

• Develop and execute integrated marketing strategy.
• Own the brand narrative and positioning.
• Lead and grow a high-performing marketing team.

Skills

B2B marketing

Leadership

Communication

Data-driven culture

Education

Bachelor’s degree in Marketing, Business, or a related field

MBA

Job description

BRIDGE is currently seeking a Senior Director of Marketing who will be responsible for leading our marketing strategy and execution. The ideal candidate will be a visionary leader with a deep understanding of our business, scaling B2B marketing organizations, and driving pipeline generation while elevating brand awareness and enabling sales success in a fast‑paced, high‑growth technology environment.

Overall responsibilities

• Develop and execute a comprehensive, integrated marketing strategy that aligns with aggressive business goals (revenue, market share, brand equity)
• Own the brand narrative, positioning and core value proposition, clearly articulating what makes the company different and why we win
• Ensure compelling and consistent messaging across all customer segments and channels (brands, agencies, and local media companies)
• Lead, mentor, and grow a high‑performing marketing team encompassing product marketing, demand generation, content, communications (PR/AR), and creative services
• Foster a data‑driven, accountable, and innovative culture within the marketing organization
• Elevate the company’s brand recognition and perceived leadership within the industry
• Oversee internal and external communications

Desired skills, education, and experience

• 10+ years of progressive experience in marketing, with at least 3+ years in a senior leadership role (Director or VP) within the AdTech or MarTech sector
• Demonstrable success in driving B2B revenue and scaling a global demand generation engine
• Strong understanding of modern marketing metrics (LTV, CAC, MQL/SQL conversion rates, pipeline velocity)
• Exceptional leadership, communication, and interpersonal skills; able to influence and collaborate effectively across all levels of the organization
• Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus

The salary range for this position is $160,000 - $175,000.

Seniority level: Director

Employment type: Full‑time

Job function: Marketing

Industries: Wireless Services, Telecommunications, and Communications Equipment Manufacturing