Head of Marketing

Salt Digital Recruitment; St. Louis (MO); On-site; USD 130,000 - 180,000; Full time

Job summary

Salt Digital Recruitment is seeking a Marketing Director to lead the evolution of brand architecture across North America. This role involves defining a clear marketing strategy that aligns with revenue goals while building a high-performing team.

The ideal candidate has 15+ years of experience in strategic marketing and a strong balance of leadership and execution skills. Responsibilities include driving engagement and overseeing go-to-market execution in a collaborative environment.

Qualifications

• 15+ years of strategic, enterprise-level marketing experience.
• Experience with growth execution and enterprise transformation.
• Ability to navigate ambiguity and build future-state capabilities.

Responsibilities

• Lead integrated marketing strategy aligned to revenue growth.
• Drive platform-led growth and increase engagement.
• Own end-to-end go-to-market execution.

Skills

Strategic, enterprise-level thinking

Growth execution

Leadership

Collaborative skills

Job description

Our client is looking for a Marketing Director who will be leading the evolution and consistency of the brand across North America. The ideal candidate will define a clear and differentiated brand architecture across products, services, and platform experiences.

What You’ll Be Doing:

• Lead an integrated marketing strategy aligned to revenue growth and broader business objectives.
• Drive platform-led growth by increasing engagement, recurring usage, and scalable demand across consumer and enterprise segments.
• Own end-to-end go-to-market execution, delivering coordinated product launches and repeatable, disciplined playbooks.
• Build and scale the marketing infrastructure, systems, and operations required for a high-growth technology organization.
• Transition marketing toward lifecycle-driven engagement while introducing rigor, prioritization, and performance accountability.
• Build and lead a high-performing team, partnering cross-functionally to align strategy, develop talent, and foster a customer-first, innovation-driven culture.

Requirements:

• 15+ years of strategic, enterprise-level thinker capable of elevating regional marketing through strong ecosystem positioning, long-term brand architecture, and measurable revenue impact.
• Demonstrated blend of growth execution and enterprise transformation experience, including exposure to platform or recurring-revenue models.
• Ability to operate slightly ahead of the organization’s current maturity - building toward future-state capabilities while remaining agile and comfortable in ambiguity.
• Strong balance of strategic leadership and hands-on execution; able to move between high-level vision and operational detail.
• Experience building durable marketing infrastructure and systems designed for long-term sustainability.
• Clear orientation toward both brand development and commercial revenue outcomes.
• Willingness and ability to lead effectively in a highly collaborative as an embedded member of the leadership team.

Salt is acting as an Employment Agency in relation to this vacancy.