Senior Director, Growth Marketing & Platform

Gordian; United States; Remote; USD 117,000 - 217,000; Full time

Job summary

Provation seeks a Senior Director of Marketing to build a scalable growth engine across priority markets, translating a platform narrative into demand and pipeline. You will own integrated marketing, ABM, digital activation and launch execution, coordinating with Product Marketing, CEME and Commercial to drive adoption and revenue.

The role emphasizes AI-enabled marketing, analytics, and global multispecialty activation, with a lean organization and strong emphasis on measurable outcomes.

Qualifications

• 8+ years of healthcare SaaS experience.
• Proven success building integrated marketing capability with demand generation.
• Experience owning demand generation and measurable pipeline contributions.
• Ability to translate multiple products into an enterprise narrative.

Responsibilities

• Build a scalable demand and growth engine across priority markets and segments.
• Own integrated marketing capabilities: demand gen, ABM, digital activation, and content strategy.
• Lead marketing operations, budget and ROI discipline with clear funnel metrics.
• Collaborate with Product Marketing, CEME and Commercial to ensure market relevance and launch readiness.

Skills

Healthcare SaaS

Demand generation

ABM

Digital marketing

AI in marketing

Global marketing

Job description

Provation seeks a Senior Director of Marketing to build a scalable growth engine across priority markets, translating a platform narrative into demand and pipeline. You will own integrated marketing, ABM, digital activation and launch execution, coordinating with Product Marketing, CEME and Commercial to drive adoption and revenue.

The role emphasizes AI-enabled marketing, analytics, and global multispecialty activation, with a lean organization and strong emphasis on measurable outcomes.