Senior Director, Cell Therapy NPP & Engagement

Iovance Biotherapeutics, Inc.; United States; Remote; USD 200,000 - 215,000; Full time

Job summary

Iovance Biotherapeutics, Inc. is seeking an Associate Director, Cell Therapy Non-Personal Promotions to oversee non-personal promotion content for HCP and patient audiences, ensuring cohesive, high-impact engagement across digital channels.

This role partners with Brand HCP and Patient Marketing leads, Insights, and agency teams to scale digital engagement. Travel up to 30% domestically, 5+ years in oncology marketing, and a track record leading cross-functional campaigns across multiple

Qualifications

• 5+ years of relevant marketing experience.
• Bachelor’s degree in marketing or related field.
• Oncology and/or cellular therapy marketing experience preferred.
• Experience building, managing, measuring, and optimizing non-personal promotional campaigns.
• Experience in metastatic melanoma is highly preferred.
• Cross-functional team collaboration in a small company environment.

Responsibilities

• Oversee non-personal promotion (NPP) omnichannel execution.
• Lead HCP and Patient NPP planning and execution.
• Translate brand objectives into engaging NPP campaigns.
• Manage agency partnerships and daily activities.
• Track KPIs and optimize campaigns with dashboards.

Skills

Marketing

Oncology marketing

Non-personal promotions

Campaign optimization

Education

Bachelor's degree in Marketing

Tools

Marketing analytics tools

Job description

Iovance Biotherapeutics, Inc. is seeking an Associate Director, Cell Therapy Non-Personal Promotions to oversee non-personal promotion content for HCP and patient audiences, ensuring cohesive, high-impact engagement across digital channels.

This role partners with Brand HCP and Patient Marketing leads, Insights, and agency teams to scale digital engagement. Travel up to 30% domestically, 5+ years in oncology marketing, and a track record leading cross-functional campaigns across multiple