Senior Digital Product Manager — Multi-Brand eCommerce

RiseMe; Denver (CO, NC); On-site; USD 151,000 - 189,000; Full time

Job summary

VF Corporation is seeking a Senior Product Manager, Digital Product to lead ownership across a portfolio of ecommerce initiatives for multiple brands. The role focuses on delivering scalable, customer-centric digital experiences with an emphasis on search, merchandising, checkout, order management, loyalty, and omnichannel capabilities.

The ideal candidate has 7+ years in product management, strong cross-brand coordination skills, and a proven track record in agile delivery.

Qualifications

• 7+ years of product management experience, including ecommerce.
• Strong ability to translate strategy into backlog items and user stories.
• Experience coordinating across multiple brands, regions, and stakeholders.
• Familiarity with agile product delivery and cross-functional collaboration.
• Vendor and partner ecosystem management experience.

Responsibilities

• Own product backlog and delivery priorities for ecommerce initiatives across brands.
• Translate business objectives into clearly defined user stories and epics.
• Collaborate with engineering, UX, analytics, merchandising, marketing, and operations.
• Define KPIs and monitor data to drive product decisions and outcomes.
• Coordinate cross-platform release activities across web and mobile.

Job description

VF Corporation is seeking a Senior Product Manager, Digital Product to lead ownership across a portfolio of ecommerce initiatives for multiple brands. The role focuses on delivering scalable, customer-centric digital experiences with an emphasis on search, merchandising, checkout, order management, loyalty, and omnichannel capabilities.

The ideal candidate has 7+ years in product management, strong cross-brand coordination skills, and a proven track record in agile delivery.