Senior Digital Product Manager: DTC & B2B on Shopify Plus

TACORI; Glendale (CA); On-site; USD 110,000 - 150,000; Full time

Job summary

TACORI seeks a Product Manager to own the digital product experience for our DTC website and B2B retailer portal. You will drive the ecommerce roadmap, partner with Marketing, Merchandising, and Sales, and lead platform migrations and integrations as part of a broader digital evolution.

The role requires a strong ecommerce background, Shopify expertise, and comfort with AI-powered tools to optimize search, personalization, and commerce experiences.

Qualifications

• 5+ years of ecommerce experience with platform ownership.
• Experience with Shopify (Plus) and headless/PWA is preferred.
• Familiarity with AI-powered tools in ecommerce environments.
• Experience managing both B2C and B2B digital channels is a plus.

Responsibilities

• Own day-to-day management of the DTC site and B2B retailer portal on Shopify Plus.
• Oversee the digital evolution projects including migrations and integrations.
• Translate business needs into a prioritized ecommerce roadmap with leadership.
• Maintain product data integrity across catalog, pricing and attributes.
• Collaborate with Marketing, Merchandising, Creative and Sales for launches and campaigns.

Skills

ecommerce management

Shopify

Headless / PWA

GA4 analytics

cross-functional leadership

Tools

Klaviyo

Algolia

Sanity

Job description

TACORI seeks a Product Manager to own the digital product experience for our DTC website and B2B retailer portal. You will drive the ecommerce roadmap, partner with Marketing, Merchandising, and Sales, and lead platform migrations and integrations as part of a broader digital evolution.

The role requires a strong ecommerce background, Shopify expertise, and comfort with AI-powered tools to optimize search, personalization, and commerce experiences.