Senior Digital Media Manager: Campaign Growth & Leadership

Publicis Groupe; Boston (MA); On-site; USD 75,050 - 115,024; Full time

Benefits offered by this job

Medical coverage

Dental coverage

401K

Flexible time off

Job summary

Publicis Groupe in Boston is seeking a dedicated Manager to lead the Precision team in digital media activation. This role involves managing analysts, optimizing campaigns, and directly interfacing with clients to deliver successful digital strategies. Ideal candidates will possess 4+ years of media buying experience and strong leadership skills. The position offers competitive compensation and a robust benefits package, including medical, dental, and flexible time off.

Qualifications

• Four or more years of experience in display and video media buying.
• Strong knowledge of DSP platforms and active campaign optimization experience.
• Familiarity with generative AI tools like ChatGPT is a plus.

Responsibilities

• Manage daily workflow of Digitas client campaigns.
• Oversee analysts’ campaign management activities.
• Assume accountability for campaign execution and performance.

Skills

Media buying experience

Analytical thinking

Communication skills

People management

Presentation skills

Education

Four-year college degree

Tools

Google Marketing Platform

The Trade Desk

Job description

Publicis Groupe in Boston is seeking a dedicated Manager to lead the Precision team in digital media activation. This role involves managing analysts, optimizing campaigns, and directly interfacing with clients to deliver successful digital strategies. Ideal candidates will possess 4+ years of media buying experience and strong leadership skills. The position offers competitive compensation and a robust benefits package, including medical, dental, and flexible time off.