Senior Digital Marketing Strategist

ProAg; Maple Grove (MN); On-site; USD 90,000 - 115,000; Full time

Job summary

ProAg is seeking a Digital Marketing Manager to lead our digital strategy from Maple Grove, MN (preferred) or West Des Moines, IA. You will drive campaigns across channels, optimize our website and content, and generate high-quality leads.

The role collaborates across departments to improve engagement and outcomes while delivering measurable business results. The ideal candidate has 6+ years of digital marketing experience, a degree in Marketing or Communications, and proficiency with Canva,

Qualifications

• Bachelor’s degree in Marketing or Communications.
• At least six years of digital marketing experience across multiple platforms.
• Experience in crop insurance or related agriculture industries preferred.
• Excellent written and verbal communication skills.

Responsibilities

• Lead digital marketing strategy to grow brand awareness and engagement.
• Manage website, email, social media, SEO/SEM, and other channels.
• Create campaigns and customer journeys to generate leads.
• Analyze performance data to optimize campaigns and ROI.
• Collaborate with internal teams and external partners on projects.
• Oversee content planning and paid/organic social efforts.

Skills

Digital marketing

Campaign management

SEO/SEM

Content creation

Data analysis

Stakeholder management

Communication

Education

Bachelor's degree

Tools

Canva

Adobe

HubSpot

WordPress

Job description

ProAg is seeking a Digital Marketing Manager to lead our digital strategy from Maple Grove, MN (preferred) or West Des Moines, IA. You will drive campaigns across channels, optimize our website and content, and generate high-quality leads.

The role collaborates across departments to improve engagement and outcomes while delivering measurable business results. The ideal candidate has 6+ years of digital marketing experience, a degree in Marketing or Communications, and proficiency with Canva,