Senior Digital Marketing Manager

The Building Company; Missouri; On-site; USD 70,000 - 100,000; Full time

Job summary

The Building Company in Missouri seeks a Digital Marketing Manager to develop, implement, and optimize its digital marketing strategy across all channels and brands. You will manage digital campaigns, content, and customer touchpoints while coordinating with internal teams and external agencies.

Requirements include a degree in Marketing or related field, 5–8 years in digital marketing, at least 3 years in a management role, plus Google Ads, Google Analytics, CRM and marketing automation

Qualifications

• Degree or Diploma in Marketing, Digital Marketing, Business, Commerce or related field.
• 5 to 8 years of experience in digital marketing
• Minimum 3 years in a management role
• Experience in setting up and optimizing Google Adword Campaigns
• Google Analytics Certification (advantageous)
• Digital Marketing Certifications (Google, Meta, HubSpot, Salesforce or equivalent)
• Experience managing CRM platforms and marketing automation systems
• Experience leading digital transformation initiatives
• Experience working with customer segmentation, customer analytics and database marketing
• Experience participating in large-scale strategic business projects
• Retail, FMCG, building materials or multi-brand environment experience advantageous
• Working knowledge of HTML, CSS and JavaScript Developments and constraints

Responsibilities

• Digital Strategy, Platforms & Customer Experience
• Digital Marketing, Content & Campaign Management
• Customer Data, Analytics & Insights
• Stakeholder, Agency & Project Management
• Budget Management
• Upholding and promoting the company values

Skills

Digital marketing

Campaign management

Analytics

Stakeholder management

Budget management

Education

Marketing degree or related field

Tools

Google Analytics

CRM platforms

Marketing automation

Google Ads

Job description

The Building Company in Missouri seeks a Digital Marketing Manager to develop, implement, and optimize its digital marketing strategy across all channels and brands. You will manage digital campaigns, content, and customer touchpoints while coordinating with internal teams and external agencies.

Requirements include a degree in Marketing or related field, 5–8 years in digital marketing, at least 3 years in a management role, plus Google Ads, Google Analytics, CRM and marketing automation