Digital Marketing Associate

CBI Bank & Trust; Muscatine (IA); Hybrid; USD 65,000 - 90,000; Full time

Job summary

CBI Bank & Trust in Muscatine, IA, is seeking a Digital Marketing Associate to plan, execute, and optimize campaigns across online channels, social media, content, and digital signage.

The ideal candidate has 5+ years in digital marketing, a Bachelor's degree in Marketing or related field, and strong skills in SEO, analytics, email marketing, and content creation. This role supports brand consistency and ROI with a hybrid work arrangement (office in Muscatine 3 days/week).

Qualifications

• Bachelor's degree required in Marketing, Communications, Business, Digital Media, or related field.
• 5+ years of digital marketing experience.
• Expertise in SEO, social media management, email marketing, analytics and digital advertising.
• Experience creating and managing content across multiple platforms.
• Strong analytical and communication skills.
• Financial services experience is preferred.

Responsibilities

• Manage and optimize digital marketing channels and campaigns.
• Enhance website performance through SEO and content optimization.
• Create and distribute engaging content across social media, blogs, podcasts, and video platforms.
• Monitor campaign performance and ROI through analytics tools.
• Support brand consistency across all digital touchpoints.
• Develop targeted marketing strategies including retargeting and geofencing campaigns.
• Serve as a champion of the organization's brand and reputation.

Skills

SEO

Social media management

Email marketing

Analytics

Digital advertising

Content creation

Brand stewardship

Education

Bachelor's degree in Marketing / Communications / Business / Digital Media

Tools

Google Analytics

Google Ads

SEO tools

Job description

Join Our Team as a Digital Marketing Associate

We're seeking an innovative, data-driven, and highly organized Digital Marketing Associate to help grow our brand presence and drive engagement across digital channels. This role is ideal for someone passionate about digital marketing, content creation, social media management, analytics, and brand stewardship. The successful candidate will be responsible for planning, executing, and optimizing digital marketing strategies that strengthen our brand, generate business opportunities, and improve client engagement across online, social, digital signage, and streaming platforms.

Location

Based in Muscatine, Iowa, or with the ability to work from the Muscatine, Iowa office 3 days per week.

What You'll Do

• Manage and optimize digital marketing channels and campaigns
• Enhance website performance through SEO and content optimization
• Create and distribute engaging content across social media, blogs, podcasts, and video platforms
• Monitor campaign performance and ROI through analytics tools
• Support brand consistency across all digital touchpoints
• Develop targeted marketing strategies including retargeting and geofencing campaigns
• Serve as a champion of the organization's brand and reputation

Requirements

• Bachelor's degree in Marketing, Communications, Business, Digital Media, or related field
• 5+ years of digital marketing experience
• Expertise in SEO, social media management, email marketing, analytics, and digital advertising
• Experience creating and managing content across multiple platforms
• Strong analytical and communication skills
• Financial services experience is preferred

Preferred Certifications

• Google Analytics &/or Google Ads Certifications
• Digital Marketing Certifications (AMA or DMI)