Senior Marketing Strategist

Relevance; Columbia Township (MO); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Hybrid Work Model

Fast-Paced & Collaborative Culture

Commitment to Growth

Job summary

Relevance, located in Columbia, MO, is seeking a highly motivated Senior Marketing Manager to spearhead multiple client accounts while ensuring successful execution of multi-channel marketing campaigns. You will develop and implement brand strategies across digital and content platforms.

Competitive candidates will have 5+ years of experience in omni-channel marketing and proven client relationship management skills. This position offers a hybrid work model, fostering collaboration within a fast-paced, innovative culture.

Qualifications

• 5+ years of experience in omni-channel marketing, brand strategy, and digital marketing.
• Experience managing client relationships and leading marketing strategy in a client-facing environment.
• Strong relationship-building skills and communication skills.

Responsibilities

• Oversee multiple client accounts, ensuring the successful execution of marketing campaigns.
• Translate client goals into actionable marketing strategies across various platforms.
• Monitor campaign performance and track KPIs.

Skills

omni-channel marketing

client relationship management

analytical skills

SEO

communication skills

project management

Google Workspace proficiency

Job description

We are seeking a highly motivated Senior Marketing Manager to join our team in Columbia, MO. Work at the heart of an innovative growth marketing company and investment firm, collaborating with cross-functional teams to drive impactful results for our clients and investments.

Why Join Us?

• Hybrid Work Model: Work 3-4 days in-office at our state-of-the-art 3-acre office campus designed to foster creativity and collaboration.
• Fast-Paced & Collaborative Culture: We value in-person collaboration and cultivate a culture that brings out the best in our team.
• Commitment to Growth: We invest in our people, providing opportunities for skill development and professional growth.

Role Overview

As a Senior Marketing Manager, you will oversee multiple client accounts, ensuring the successful execution of multi-channel marketing campaigns that drive measurable growth. You will play a pivotal role in developing and implementing comprehensive brand strategies across digital, content, and paid media platforms.

Key Responsibilities

• Serve as the primary strategic lead for assigned client accounts, owning campaign strategy, performance reporting, and ongoing client communication.
• Translate client business goals into actionable omni-channel marketing strategies spanning SEO, digital PR, content marketing, and AI visibility.
• Collaborate with internal teams and coordinate campaign execution to ensure deliverables are completed on time and aligned with client KPIs.
• Foster and maintain strong client relationships, serving as a trusted strategic partner in their success.
• Lead recurring client reporting and strategy reviews, translating performance data into clear insights and actionable recommendations.
• Monitor campaign performance, track KPIs, and ensure projects stay on time and on budget.
• Identify new growth opportunities within client accounts and recommend strategic marketing initiatives.
• Stay ahead of industry trends and adapt strategies to evolving digital marketing, AI, and branding innovations.

What We’re Looking For

• 5+ years of experience in omni-channel marketing, brand strategy, and digital marketing.
• Experience managing client relationships and leading marketing strategy in a client-facing or agency environment.
• Strong relationship-building and communication skills, with the ability to serve as a trusted strategic partner to clients.
• Strong analytical skills with experience interpreting marketing data, tracking KPIs, and translating insights into strategic recommendations.
• Ability to manage multiple projects and priorities in a fast-paced, deadline-driven environment.
• Excellent verbal and written communication skills with the ability to convey marketing insights clearly and effectively.
• Strong organizational skills and attention to detail.
• SEO and analytics experience is a strong advantage.
• Passion for creativity, innovation, and measurable marketing success.
• Proficiency in Google Workspace (Sheets, Docs, Slides); advanced knowledge is a plus.