Senior Digital Growth Marketer: AI‑Driven B2B Demand

Alarmcom

Tysons (VA)

On-site

USD 110,000 - 165,000

Full time

4 days ago
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Benefits offered by this job

Office four days a week
Dynamic, startup-style environment

Job summary

Alarm.com is seeking a Senior Digital Marketer to drive demand generation for its Venture Business Units in a startup-style environment. You will own multi-channel programs, accelerate pipeline, and partner with sales and product teams to deliver measurable results.

The ideal candidate has 5+ years of hands-on digital marketing and a track record of ABM, paid search, paid social, and marketing automation success.

Qualifications

  • 5+ years hands-on digital/growth marketing experience.
  • Bachelor's degree in Marketing, Communications, Business Administration, or related field, or equivalent practical experience.
  • Hands-on fluency across paid search, paid social, email and ABM with budgets and testing.
  • Proven track record of multi-channel B2B campaigns driving measurable results.
  • Strong analytics to translate data into insights and reports.
  • Experience with Salesforce Marketing Cloud or Pardot.

Responsibilities

  • Manage and optimize multi-channel campaigns across email, search, social, and display.
  • Create content and offers to generate qualified leads.
  • Implement and refine marketing automation and lead nurturing workflows.
  • Build AI-enabled workflows for production, targeting, reporting, and optimization.
  • Contribute to SEO/geo/AI visibility and keyword strategy.
  • Collaborate with sales for seamless lead handoff.
  • Track marketing performance and drive continuous improvement.
  • Identify and test new digital demand-gen tactics.

Skills

Paid search
Paid social
ABM
Email marketing
Data analysis
Marketing automation

Education

Bachelor's degree in Marketing
Equivalent practical experience

Tools

Google Analytics
Salesforce Marketing Cloud
Pardot

Job description

Alarm.com is seeking a Senior Digital Marketer to drive demand generation for its Venture Business Units in a startup-style environment. You will own multi-channel programs, accelerate pipeline, and partner with sales and product teams to deliver measurable results.

The ideal candidate has 5+ years of hands-on digital marketing and a track record of ABM, paid search, paid social, and marketing automation success.

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