Senior Digital Fundraising Strategist — Remote

Forward Blue; Oregon; Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance (Platinum)

Generous vacation and sick leave

Flexible hours

Home office stipend

100% remote

Job summary

Forward Blue is seeking a Senior Digital Strategist to own day-to-day production of our fundraising program. You’ll take a fundraising push from idea to inbox: write or edit copy, build segments, set up tests, QA every send, and report results.

This cycle role could become permanent with an end date around late 2028. You’ll produce emails and SMS, build audience segments, run QA, plan tests, and deliver weekly revenue and engagement reports.

Qualifications

• 4+ years on the email or SMS team of a campaign, PAC, advocacy group, or digital firm, with direct responsibility for small-dollar fundraising sends.
• Hands-on build experience in at least one mass email platform or CRM (ActionKit, NGP/EveryAction, Action Network, Switchboard, or similar). You have built sends and segments yourself, not just written copy for someone else to load.
• A track record of designing A/B tests, reading results correctly, and acting on them.
• Fast, clean fundraising copy, plus the editing and proofreading discipline to catch errors in other people's drafts.
• Comfort with spreadsheets for pulling, cleaning, and summarizing send and revenue data.

Responsibilities

• Production (most of your week) – Write, edit, and fact-check fundraising emails and SMS in our house voice.
• Build sends end-to-end in our email and SMS platforms: content, links, fundraising forms and refcodes, sender details, and scheduling.
• Build and maintain audience segments, suppressions, and send rules so each message reaches the right supporters.
• Run a written QA checklist on every send and own the fix when something slips through.
• Testing and optimization – Plan and run A/B tests on subject lines, senders, asks, formats, and send times, then pick winners and push them to the full list.
• Keep a testing log and turn results into concrete changes to copy and targeting.
• Propose new tests and tactics, and kill the ones that don't earn their place.
• List health and reporting – Monitor deliverability, inbox placement, and engagement, and manage onboarding, reactivation, and sunset streams.
• Produce weekly and campaign-level reports on revenue, list growth, and engagement for leadership.
• Work with consultants and vendors on paid list growth, ads, and outsourced fundraising, and hold them to clear targets.
• Be available for rapid response, including some nights and weekends when news breaks or deadlines hit.

Skills

Email marketing

SMS marketing

A/B testing

Editing and proofreading

Spreadsheets

Tools

ActionKit

NGP/EveryAction

Action Network

Switchboard

HTML templates

Job description

Forward Blue is seeking a Senior Digital Strategist to own day-to-day production of our fundraising program. You’ll take a fundraising push from idea to inbox: write or edit copy, build segments, set up tests, QA every send, and report results.

This cycle role could become permanent with an end date around late 2028. You’ll produce emails and SMS, build audience segments, run QA, plan tests, and deliver weekly revenue and engagement reports.