Remote Digital Fundraising Lead — Email & SMS

Forward Financing LLC

Washington (District of Columbia)

Remote

USD 90,000 - 140,000

Full time

3 days ago
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Benefits offered by this job

Platinum health, dental, vision
Generous vacation and sick leave
Flexible hours
Home office stipend
100% remote, nationwide

Job summary

Forward Blue is seeking a Managing Digital Strategist to lead our digital program, owning revenue targets, list growth, and calendar management. You will oversee email, SMS, and vendor relationships, reporting results to leadership, with a cycle role to become permanent.

You’ll build strategy, manage a team, and lead rapid-response efforts, including nights and weekends. This role demands strong data-driven decision making and hands-on production work.

Qualifications

  • 4 to 5 cycles in digital fundraising for campaigns, PACs, committees, advocacy groups, or digital firms.
  • At least one cycle owning an email or SMS fundraising program with revenue responsibility.
  • Hands-on fluency in at least one mass email platform or CRM and ability to build/QA a send.
  • Record of running A/B tests and turning results into strategy.
  • Deliverability experience: diagnosing inbox placement problems and fixes.
  • Experience managing staff, consultants, or vendors.

Responsibilities

  • Build the annual and monthly digital plan with revenue targets and calendar of pushes.
  • Forecast revenue by channel and month, track actuals, and adjust plans.
  • Own the email and SMS calendar and every send from concept to QA.
  • Set production standards: segmentation rules, suppressions, QA checklists, approvals.
  • Lead rapid response when news breaks, including nights and weekends.
  • Run a standing testing roadmap across copy, asks, formats, audiences, cadence, and send times.
  • Own reporting to the Executive Director: weekly dashboards and quarterly reviews.
  • Manage deliverability and list health, onboarding, reactivation, and sunset programs.
  • Plan and evaluate paid list growth with cost-per-acquisition targets.
  • Manage junior staff and contractors; oversee vendors and consultants.

Skills

Digital fundraising
Leadership
Campaign analytics
Vendor management
Email marketing

Tools

ActionKit
NGP/EveryAction
Action Network
Switchboard

Job description

Forward Blue is seeking a Managing Digital Strategist to lead our digital program, owning revenue targets, list growth, and calendar management. You will oversee email, SMS, and vendor relationships, reporting results to leadership, with a cycle role to become permanent.

You’ll build strategy, manage a team, and lead rapid-response efforts, including nights and weekends. This role demands strong data-driven decision making and hands-on production work.

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