Senior Digital Analytics & MarTech Systems Analyst

Aquent; Austin (TX); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Vision insurance

Dental insurance

Paid sick leave

401(k) match

Training resources

Job summary

Aquent Talent seeks a results-driven Business Systems Analyst to bridge business and technology in a major digital transformation in Austin, TX. You will document requirements, epics, user stories, and acceptance criteria, ensuring tagging, data, and measurement needs across CMS, analytics, and reporting.

Collaborate with marketing, analytics, platform owners, and development teams to define tracking strategies, data dictionaries, governance, and end-to-end traceability across the site rebuild.

Qualifications

• 5+ years of Business Systems Analysis, Product Analysis, Digital Product Delivery, or related experience.

Responsibilities

• Partner with business stakeholders, site owners, product teams, architects, developers, analytics SMEs, and platform owners to define, document, and manage business and system requirements.

Skills

Requirements gathering

Agile / SAFe

Stakeholder management

Facilitation

Analytics

Tagging & measurement

CMS experience

Jira

Azure DevOps

Confluence

Excel

Tealium

Adobe Analytics

Google Analytics

Tools

Jira

Azure DevOps

Confluence

Miro

Figma

Excel

Tealium

Adobe Analytics

Google Analytics

Job description

Aquent Talent seeks a results-driven Business Systems Analyst to bridge business and technology in a major digital transformation in Austin, TX. You will document requirements, epics, user stories, and acceptance criteria, ensuring tagging, data, and measurement needs across CMS, analytics, and reporting.

Collaborate with marketing, analytics, platform owners, and development teams to define tracking strategies, data dictionaries, governance, and end-to-end traceability across the site rebuild.