Senior Digital Strategy Architect

Aquent; United States; On-site; USD 60,000 - 90,000; Full time

Job summary

Aquent seeks a highly skilled digital marketing strategist to architect and guide multi-channel campaigns from conception to execution for high-profile clients. You will analyze data, optimize performance, and report insights, collaborating with platform specialists and junior staff in a remote, fast-paced environment.

A Bachelor's degree and 2+ years in digital media planning are required; strong analytics and communication skills are essential.

Qualifications

• Bachelor's degree required.
• 2+ years in digital media planning or executing digital campaigns.
• Experience with data visualization and analytics tools.
• Experience with paid media platforms and DSPs.
• Strong oral and written communication for presenting performance.
• Ability to analyze data trends and KPIs.
• Excellent attention to detail and multitasking in a deadline-driven environment.
• Strong independent problem-solving and remote collaboration skills.

Responsibilities

• Architect complex, integrated digital strategies aligned to client goals.
• Identify digital opportunities and design comprehensive media plans.
• Prepare strategic multichannel media plans and budgets.
• Oversee campaign execution and optimize performance with platform specialists.
• Provide monthly and ad-hoc reporting with advanced analytics.
• Analyze aggregated data to derive short- and long-term insights.
• Foster client-agency relationships through strategy calls and guidance.
• Stay updated on digital landscape trends and new platforms.
• Contribute to team meetings and process improvements.
• Mentor junior and mid-level strategists and assist training.

Skills

Digital media planning

Campaign analytics

Paid media platforms

DSPs

Data visualization

Client communication

Data trend analysis

Multitasking

Remote work

Problem solving

Education

Bachelor's degree

Tools

Google Analytics

Tableau

Adobe Analytics

Job description

Aquent seeks a highly skilled digital marketing strategist to architect and guide multi-channel campaigns from conception to execution for high-profile clients. You will analyze data, optimize performance, and report insights, collaborating with platform specialists and junior staff in a remote, fast-paced environment.

A Bachelor's degree and 2+ years in digital media planning are required; strong analytics and communication skills are essential.