Senior Demand Generation Manager

PlanHub Inc.; United States; Remote; USD 125,000 - 145,000; Full time

Job summary

Join PlanHub Inc. as a Demand Generation Expert, where you will lead customer acquisition efforts and optimize marketing strategies for a rapidly growing company. With a focus on innovative demand generation tactics, you will contribute to driving revenue and shaping the future of the business. Enjoy a competitive salary, excellent benefits, and the opportunity to work remotely within the United States.

Benefits

Medical insurance

Dental insurance

Vision insurance

Life insurance

401(k) plan with company match

Flexible PTO

Qualifications

• 3+ years of experience in demand generation and customer acquisition.
• Proven track record of revenue growth for SaaS or B2B companies.
• Strong analytical skills for performance benchmarks and decision-making.

Responsibilities

• Develop and execute demand generation strategies to drive customer acquisition.
• Optimize inbound/outbound channels to improve conversion rates.
• Analyze campaign performance and provide insights into ROAS, CPL, and CAC.

Skills

Analytical skills

Customer acquisition

Sales funnel optimization

Digital marketing

Communication

Job description

PlanHub is a pre-construction bidding marketplace helping generalcontractors, subcontractors, and suppliers connect and grow their businesses. Built with tradesmen in mind, PlanHub is designed around the user workflow to help boost productivity, maintain deadlines, increase revenue, and create relationships for general contractors, suppliers, and subcontractors. Easily post projects or submit bids with anytime-anywhere collaboration for every commercial construction trade.

We are seeking a highly motivated and experienced Demand Generation Expert to join our dynamic marketing team. The ideal candidate will have a proven track record of driving customer acquisition through effective lead generation strategies and continual sales funnel optimization.

What you'll do to make an impact:

• Develop and execute demand generation strategies to drive customer acquisition, user activation, and new revenue generation.
• Optimize top of funnel inbound/outbound channels and registration journey to improve conversion rates and increase revenue
• Collaborate with cross-functional teams to develop and execute integrated marketing campaigns and GTMs
• Manage and continually improve performance across paid media channels specific to Google Search/Pmax and Paid Social
• Analyze and report on campaign performance, tracking and providing regular insights into ROAS, CPL, and CAC
• Stay up-to-date with industry trends and best practices in demand generation and paid media

What will make you stand out:

• 3+ years of experience in demand generation, customer acquisition, and sales funnel optimization
• Proven track record of driving revenue growth through effective demand generation strategies for SaaS or B2B/BC type companies
• Strong analytical skills and ability to interpret legacy data to benchmark necessary to drive decision-making as well as provide narrative on performance across funnel
• Experience managing and optimizing digital marketing channels
• Excellent communication and collaboration skills

What's in it for you:

The opportunity to join a dynamic team that landed on the Deloitte Technology Fast 500 list and Inc. 5000 in 2024. You can make an immediate impact as PlanHub moves to dominate the industry!

• An excellent benefit package, including medical, dental, vision and life insurance
• 401(k) plan with company match
• Flexible PTO

This position will be a remote position within the United States. Applicants must be authorized to work for any employer within the United States. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

The pay range for this role is:

125,000 - 145,000 USD per year (Remote (United States))