Demand Generation Marketing Manager | Supply Chain SaaS

One Eighty Collective; United States; Remote; USD 135,000 - 165,000; Full time

Job summary

One Eighty Collective seeks a Demand Generation Marketing Manager for their cutting-edge SaaS company. This fully remote role allows ownership of marketing strategy and budget, driving demand generation in a dynamic, growth-focused environment. Candidates should possess strong B2B SaaS experience, strategic thinking, and capability to lead integrated marketing campaigns.

Benefits

Competitive compensation package

Strong benefits package

High-autonomy role

Opportunity for growth

Collaborative remote culture

Qualifications

• Proven experience in demand generation for B2B SaaS.
• Hands-on with MarTech tools and pipeline metrics.
• Background in supply chain, ERP, manufacturing preferred.

Responsibilities

• Drive demand generation through integrated campaigns.
• Manage a marketing budget of $250–$300K annually.
• Define and track KPIs: MQLs, conversion rates, ROI.

Skills

Demand Generation experience

Strategic and analytical mindset

Agency management skills

Experience with HubSpot and MarTech tools

Familiarity with pipeline metrics

Tools

HubSpot

Google Ads

LinkedIn Ads

ZoomInfo

Apollo

Job description

Demand Generation Marketing Manager | Supply Chain SaaS

Demand Generation Marketing Manager | Supply Chain SaaS

One Eighty Collective provided pay range

This range is provided by One Eighty Collective. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$135,000.00/yr - $165,000.00/yr

Additional compensation types

Annual Bonus

Direct message the job poster from One Eighty Collective

Executive Recruiter, Career Coach, and former national level athlete.

Are you a Demand Generation Marketing Manager or B2B Marketing Strategist who has scaled inbound pipeline in a startup, supply chain software, or manufacturing software company? Are you a Marketing Generalist with a strong leaning toward Demand Generation Marketing that's led multichannel campaigns in SaaS built for manufacturing, distribution, or supply chain? Are you a Marketing Manager who is hungry to take real ownership of a marketing strategy and manage a marketing agency for execution? If you an experienced Demand Gen Marketer who is known as a data-driven builder and can turn strategy into pipeline, you may be a fit for this Demand Generation Marketing Manager opportunity with a fast-growing, private equity-backed SaaS company transforming mid-market supply chain operations.

This fully remote SaaS company is on a mission to revolutionize how mid-market manufacturers and distributors manage supply chains. Grown organically, they scaled revenues to nearly $10M with minimal outbound sales efforts and now, backed by a top PE firm, they’re building and revving up the marketing and sales engine to hit ambitious growth targets. As THE Marketing leader, you’ll partner with a commercially savvy VP to build a scalable demand engine from the ground up. You’ll have the autonomy to own strategy, manage a $250–$300K budget in year one, and manage the marketing agency. Ideal for a startup-experienced marketing leader ready to drive growth in a high-trust, high-impact environment, this is a huge growth opportunity role.

What You’ll Be Doing:

• Drive demand generation, designing and executing integrated campaigns across email, paid ads, SEO, events, and more
• Own and manage the marketing budget, starting at $250–$300K annually
• Partner with sales leadership to refine ICPs and targeting strategy
• Oversee and optimize the performance of external marketing agency partners
• Define and track key KPIs: MQLs, conversion rates, pipeline, ROI
• Experiment to identify high-performing channels and tactics
• Build scalable playbooks and channel-specific ROI frameworks
• Lead performance reporting and insights generation via HubSpot and other tools

What You'll Need:

• Demand Generation experience in early-stage B2B SaaS and/or high-growth startups
• Strategic and analytical mindset with a bias for execution
• Experience managing agencies and cross-functional partners
• Hands-on with HubSpot and other MarTech tools (e.g., Google Ads, LinkedIn Ads, ZoomInfo, Apollo)
• Familiarity with pipeline metrics and attribution
• Plus: Marketing agency experience
• Very strongly preferred: Experience in supply chain, ERP, manufacturing, or distribution tech

What You’ll Get in Return:

• Competitive compensation package: Base + bonus (OTE nearly $200k for the right candidate)
• Strong benefits package
• Full ownership of marketing strategy and budget
• Strong growth opportunity to grow into an even bigger role and grow a team
• Work directly with executive leadership and PE partners
• High-autonomy, high-impact role with measurable business outcomes
• Opportunity to shape the go-to-market engine of a growing SaaS company
• Fully remote work environment with a collaborative culture

If this sounds like you and you're ready to be empowered to own the strategy, please apply today!

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development, Manufacturing, and Transportation, Logistics, Supply Chain and Storage

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

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