Senior Demand Gen Marketer — B2B SaaS & FinOps

North; New York (NY); Hybrid; USD 130,000 - 170,000; Full time

Benefits offered by this job

Unlimited PTO

16 weeks of paid parental leave

Aetna Medical PPO plan

Dental and vision insurance

30-day sabbatical every 4 years

Job summary

North is looking for a Senior Demand Generation Marketer to lead campaigns and events that drive pipeline growth. This role demands a strategic mind capable of both planning and execution, closely partnering with sales and product marketing.

Candidates should have over five years in demand generation roles at a B2B SaaS company, with experience running multi-channel campaigns and scaling impactful events. This hybrid position is based in New York City.

Qualifications

• Five or more years in demand generation at a B2B SaaS company.
• Track record of building multi-channel campaigns that produced measurable pipeline.
• Experience scaling field events and exclusive dinners as a pipeline channel.

Responsibilities

• Own the campaigns and events engine filling the sales pipeline.
• Build the plan, run plays, and own the numbers for marketing.
• Define target account lists in partnership with sales and marketing.

Skills

Demand generation

Campaign marketing

HubSpot fluency

Analytical mindset

Tools

HubSpot

Clay

Sendoso

Job description

North is looking for a Senior Demand Generation Marketer to lead campaigns and events that drive pipeline growth. This role demands a strategic mind capable of both planning and execution, closely partnering with sales and product marketing.

Candidates should have over five years in demand generation roles at a B2B SaaS company, with experience running multi-channel campaigns and scaling impactful events. This hybrid position is based in New York City.