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Job summary
A dynamic B2B SaaS company is seeking an experienced Demand Generation Manager to lead their marketing strategies. You will develop and optimize multi-channel campaigns aimed at driving qualified leads and pipeline growth. The ideal candidate has over 5 years of B2B demand generation experience, excels in data-driven marketing, and can manage multiple projects in a fast-paced environment. Strong expertise in tools like HubSpot and Google Ads is essential.
Qualifications
5+ years of experience in demand generation or a similar role in B2B SaaS.
Proven track record of driving measurable results in lead generation.
Expertise in managing paid advertising campaigns on Google Ads and LinkedIn Ads.
Responsibilities
Develop and execute comprehensive demand generation strategies.
Manage and optimize digital advertising campaigns.
Collaborate with the content marketing team to develop compelling assets.
Skills
B2B demand generation
Data-driven marketing
Lead generation
Project management
Analytical skills
Written communication
Education
Bachelor's degree in Marketing, Business, or related field
Tools
HubSpot
Salesforce
Google Ads
LinkedIn Ads
Job description
A dynamic B2B SaaS company is seeking an experienced Demand Generation Manager to lead their marketing strategies. You will develop and optimize multi-channel campaigns aimed at driving qualified leads and pipeline growth. The ideal candidate has over 5 years of B2B demand generation experience, excels in data-driven marketing, and can manage multiple projects in a fast-paced environment. Strong expertise in tools like HubSpot and Google Ads is essential.