Senior Data Scientist, CRM & Customer Journeys

Intuit, Inc.; Mountain View (CA); On-site; USD 194,000 - 263,000; Full time

Job summary

Intuit, Inc. in Mountain View seeks a Staff Data Scientist for the TurboTax CRM and Lifecycle Marketing data science team. You will design advanced models, causal measurement, and experiments to drive retention, engagement, and lifetime value.

You will partner with Marketing, Product, Engineering, and Tax leadership to move CRM from messages to customer journeys, build data products, and deliver AI-native analytics that scale across the organization.

Qualifications

• 8+ years of data science and analytics across CRM, lifecycle marketing or growth.
• Ability to translate business strategy into analytical problems.
• Proven success designing experiments and applying causal inference.

Responsibilities

• Frame the right question before analysis; translate problems into analytical frameworks.
• Define north-star metrics and learning plans for CRM.
• Design and run experiments, holdouts, and quasi-experiments.
• Partner with Marketing, Product, Data Engineering, and Finance to drive decisions.
• Develop dashboards and self-serve tools for marketing leadership.

Skills

Data science experience

Causal inference

Experiment design

Predictive models

Data product ownership

Communication

Ambiguity navigation

AI-native tooling

SQL

Education

BS in Statistics/Math/CS/Engineering

MS preferred

Tools

Braze

Python

R

SQL tooling

Job description

Intuit, Inc. in Mountain View seeks a Staff Data Scientist for the TurboTax CRM and Lifecycle Marketing data science team. You will design advanced models, causal measurement, and experiments to drive retention, engagement, and lifetime value.

You will partner with Marketing, Product, Engineering, and Tax leadership to move CRM from messages to customer journeys, build data products, and deliver AI-native analytics that scale across the organization.