Senior Data Analytics Lead - Platform & Roadmap

salesforce.com, inc.; San Francisco (CA); On-site; USD 150,000 - 227,000; Full time

Job summary

Salesforce is seeking a Data Analytics Senior Lead within the Messaging Platform Analytics & Operations (MPAO) organization to govern analytics roadmaps for marketing email and push messaging platforms. This role bridges business strategy, product management, and data engineering to translate ambiguous needs into scalable analytics solutions.

You will own the analytics backlog, define standardized data schemas, and drive KPI frameworks across the enterprise while collaborating with data

Qualifications

• 8-12+ years in business intelligence, data analytics, or data product management, with a demonstrated record of defining and delivering enterprise-grade data platform roadmaps.
• Roadmap & Strategic Ownership: Proven track record independently owning an analytics or data platform roadmap, including identifying investment white space and building the business case for it.
• Technical & Analytical Competency: Proficiency in SQL and Tableau, supported by a strong foundational understanding of Snowflake data warehousing architectures and behavioral analytics concepts (event tracking, funnel analysis, and usage metrics).
• Executive Communication: Excellent written and verbal communication skills; proven capability to influence executive leadership (VP+), facilitate cross-departmental collaboration and drive strategic alignment across Marketing, Product, and Engineering.

Responsibilities

• Strategic Roadmap Governance: Author, sequence, and manage the analytics backlog for Messaging Platform capabilities; evaluate trade-offs based on business value, engineering effort, and dependency risks to secure cross-functional consensus.
• Requirements Architecture & Data Taxonomy: Define standardized business dimensions, data schemas, logging protocols, and ingestion cadences; produce developer-ready technical specs that set the architectural standard engineering teams build against.
• Audit & Performance Frameworks: Drive ongoing gap analyses across platform capabilities to surface untracked events and schema blind spots; design and deploy standardized KPI frameworks that define how platform health and feature adoption are measured enterprise-wide.
• Cross-Functional Program Leadership: Partner with Data Engineering and Data Science leadership to shape pipeline design and system architecture at the platform level, proactively resolving blockers before they reach delivery.
• Launch Quality Standards: Set the standard for how platform analytics deployments are validated before launch - defining the UAT framework, business-rule checks, and sign-off criteria that engineering and QA execute against.
• Organizational Enablement & Governance: Own the requirements and reporting-spec source of truth for the platform; design enablement programs that raise data literacy and elevate self-serve analytics adoption across marketing and operations.

Skills

SQL

Tableau

Executive communication

Stakeholder management

Tools

Snowflake

Job description

Salesforce is seeking a Data Analytics Senior Lead within the Messaging Platform Analytics & Operations (MPAO) organization to govern analytics roadmaps for marketing email and push messaging platforms. This role bridges business strategy, product management, and data engineering to translate ambiguous needs into scalable analytics solutions.

You will own the analytics backlog, define standardized data schemas, and drive KPI frameworks across the enterprise while collaborating with data