Senior CRO & Growth Optimizer — Remote

Content Creators; Los Angeles (CA); Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Profit-sharing bonus

Competitive benefits

Job summary

Launch Potato is seeking a results-driven CRO specialist to lead high-traffic landing page and funnel experiments. You will own test programs from concept to QA, using multivariate analyses and hands-on building to drive revenue across core campaigns.

You'll partner with Copy, Design, and Media teams, balance multiple KPIs, and report insights to optimize performance. This remote-first role offers competitive compensation and benefits.

Qualifications

• 5+ years in a performance marketing or CRO execution role.
• Experience running A/B tests, QA'ing launches, and reporting on test outcomes.
• Ability to update copy, layout, and page flows within testing tools or CMS.
• Understanding of what impacts conversion, even if not the strategist.
• Working knowledge of analytics platforms like Google Analytics, Looker, or similar.
• Ability to balance internal and external KPIs.
• Experience optimizing lead form pages end-to-end through UI/UX.
• Clear communicator across Copy, Design, and Media teams.
• Creative mindset — spot UX friction and suggest improvements.

Responsibilities

• Execute high-impact landing page and funnel tests that optimize performance.
• Bring revenue-driving optimizations to life through hands-on building, multivariate analysis, and reporting.
• Balance expectations of internal and external KPIs.
• Partner with optimization leads to move quickly on ideas and become the subject matter expert on assigned offer verticals.
• Work cross-functionally to get inputs, finalize creative, and prep launches efficiently.
• Create and monitor clear & comprehensive reports that track multiple KPIs.

Skills

Follow-through

Direct response

A/B testing

Copy updates

Analytics tools

KPI management

Lead form optimization

UX awareness

Cross-functional communication

Creative mindset

Tools

Looker

CMS

Job description

Launch Potato is seeking a results-driven CRO specialist to lead high-traffic landing page and funnel experiments. You will own test programs from concept to QA, using multivariate analyses and hands-on building to drive revenue across core campaigns.

You'll partner with Copy, Design, and Media teams, balance multiple KPIs, and report insights to optimize performance. This remote-first role offers competitive compensation and benefits.