Senior CRM & Salesforce Transformation Lead

Cengage Group; Charleston (WV); On-site; USD 117,000 - 187,000; Full time

Job summary

Cengage Group is seeking an experienced Enterprise CRM Program Manager to lead planning and execution of large-scale CRM initiatives across Salesforce environments. You will partner with senior leadership to define scope, goals, deliverables, and ensure strategic alignment with business outcomes.

Responsibilities include governance, cross-functional leadership, budget management, and collaboration with architecture and engineering to realize CRM roadmaps and AI-enabled capabilities across the

Qualifications

• 8+ years directing enterprise program efforts in technology and business transformation.
• 5+ years leading Salesforce and CRM programs in complex enterprises.
• Strong governance and program delivery capabilities.

Responsibilities

• Lead planning and execution of large-scale CRM programs and Salesforce initiatives.
• Own outcomes for Salesforce Sales Cloud, Service Cloud, Experience Cloud, Marketing Cloud, Data Cloud and related tech.
• Govern CRM program operating models, delivery frameworks, and cross-functional coordination.
• Manage budgets, forecasts, and financial reporting; ensure investment alignment and business value.
• Collaborate with architecture, engineering, and business groups to align roadmaps with wider strategies.

Skills

Enterprise program mgmt

Salesforce CRM programs

Tools

Jira

Confluence

Aha!

Planview

Smartsheet

Job description

Cengage Group is seeking an experienced Enterprise CRM Program Manager to lead planning and execution of large-scale CRM initiatives across Salesforce environments. You will partner with senior leadership to define scope, goals, deliverables, and ensure strategic alignment with business outcomes.

Responsibilities include governance, cross-functional leadership, budget management, and collaboration with architecture and engineering to realize CRM roadmaps and AI-enabled capabilities across the